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Published on: 3/28/2008
Last Visited: 3/28/2008
David C. PotterOrlando Business Journal: David C. Potter Executive Profile
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David C. Potter
Founder and Chief Executive Officer Source Inc.
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About David C. Potter
David C. Potter is a pioneer in the telecom remarketing industry.In 1971, he founded SOURCE Inc. six months before graduating from Southern Methodist University.While working his way through college at a telecom supply company, Potter spotted a discarded central office switch.Seizing the opportunity, he purchased it at low cost and quickly found a buyer.With the profits, he began SOURCE and established himself and the company as early innovators in an emerging industry focused on buying and selling excess, new and used telecommunications equipment.Over the next three decades, Potter has guided the growth and transformation of SOURCE into a fully integrated and diversified provider of telecom solutions, including asset management, installation, repair and refurbishment, technical support, migration planning, disaster recovery and project management.All SOURCE services are supported by a customized information management system- a competitive edge and differentiating weapon Potter foresaw and understood as far back as the early days of his company.Potter's technology vision led to the development of a complete equipment database, which records every transaction including, equipment sale, price and part history, repair and manufacturer.Potter implemented this by using a serialized bar code for each piece of equipment.Developing a database of repair and deployment information provides SOURCE with the key information needed to make quick product evaluations while tracking customer patterns and needs.It also permits SOURCE to offer equipment depot management for some of the world's largest telecom service providers and end-user corporations.Under Potter's leadership, SOURCE has become a leading and trusted telecom industry expert for information and expertise on equipment value.Often called personally as an expert witness and industry spokesperson, Potter demonstrates a personal commitment to quality and service that has driven the entire company's pursuit of training and certification standards--not only for SOURCE, but also for the entire telecom remarketing industry.Potter's pursuit of uniform practices and standards for both sellers and resellers alike has been reinforced by his involvement in both trade and industry associations, including the Communication Managers Association (CMA) and Telecommunications Industry Association (TIA) as well as the Global Enterprise Market Development (GEMD), where he served as a Council Member and the Enterprise Communications Association (ECA).