Mr. Brad W. Playford

BRAD W. PLAYFORD has served as our Vice President, Marketing and Strategic Planning since June 2000 and our Vice President, Sales and Marketing from July 1999 to May 2000.From January 1995 to June 1999, Mr. Playford served as Director of Sales and Marketing of Power Circuits.Mr. Playford holds a Bachelor of Arts in Materials and Logistics Management from Michigan State University.

Brad Playford describes the workflow this way: "A new product starts here in our Santa Ana, CA, plant, where we can quickturn a 12-layer board in 24 hours or a 20-layer networking card in 72.From there, the tooling goes to our Redmond, WA, plant, where a lower mix of jobs are ramped to volumes up to the tens of thousands.And if the end-product is successful, our plant in Burlington, WA, can take the work to high volume in five days or less."

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Playford is vice president of strategic planning and marketing at Time To Market Technologies, the fast-growing quickturn operation, better known as TTM.
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Playford explains: "We have a broad customer base, over 600 last year, often high-mix and fairly low volume.We especially like working with startup companies that eventually scale.We'll typically begin with 100 of one's prototypes, continue to maybe 200 of the next iteration, and often go all the way with the ones that ramp up to tens and hundreds of thousands.At that point, we expect them to take the product offshore, but we know their engineers always want to keep prototype local."

This comes about, Playford says, "because of our aggressive marketing program to identify startups.We then contact the ones whose products correlate with our technology levels.And since we've been going after startups since 1998, we've established a good reputation.We also team with designers all over the country that specialize in designing high-speed networking products, so we've got another good following in those markets."

Playford is thoughtful when it comes to his marketing tactics.As one of the very few PCB fabricators to walk the aisles at the recent Optic Fiber Communications 2001 trade show in Anaheim, he counted 137 among the 971 exhibitors whose optoelectronic products have a PCB base.Many of these will be added to TTM's customer list of over two dozen fiber-optic systems manufacturers, which include Ciena Corp., AMCC, Luminent, and other photonic growth firms."If we have a weakness, it's that we're not yet as strong as we'd like to be with the big OEMs – Cisco, IBM, Sun.Power and Pacific Circuits had only a few big OEM customers when they merged.The merger gave us enough corporate substance to interest bigger OEMs, and the cash generated when we went public last September repositioned us to compete with companies like DDI, Tyco, and Multek."Indeed, through proceeds generated from the IPO, TTM lowered its debt to $50 million from $120 million, while gaining capital investment funds, better leveraging the company for growth.

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During the tour, Playford pointed out a new processing machine at work among many others made by a different vendor, and explained, "We're trying out that one because it's faster, and with us, speed is everything."(However, having just been introduced to several personnel at work in admirably equipped laboratories, speed certainly isn't quite "everything" at TTM.)

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Constantly being refined by Playford (left), TTM's QT inside sales system passes WIPs to operations, where Whiteside (middle) works with Ohlinger (right) in making plant changes that shorten the time to ship orders out the door.

Brad Playford describes the workflow this way : A new product starts here in our Santa Ana , CA , plant , where we can quickturn a 12-layer board in 24 hours or a 20-layer networking card in 72.From there , the tooling goes to our Redmond , WA , plant , where a lower mix of jobs are ramped to volumes up to the tens of thousands.And if the end-product is successful , our plant in Burlington , WA , can take the work to high volume in five days or less..

...
Playford is vice president of strategic planning and marketing at Time To Market Technologies , the fast-growing quickturn operation , better known as T.
...
Playford explains : We have a broad customer base , over 600 last year , often high-mix and fairly low volume.We especially like working with startup companies that eventually scale.We'll typically begin with 100 of one's prototypes , continue to maybe 200 of the next iteration , and often go all the way with the ones that ramp up to tens and hundreds of thousands.At that point , we expect them to take the product offshore , but we know their engineers always want to keep prototype local..

This comes about , Playford says , because of our aggressive marketing program to identify startups.We then contact the ones whose products correlate with our technology levels.And since we've been going after startups since 1998 , we've established a good reputation.We also team with designers all over the country that specialize in designing high-speed networking products , so we've got another good following in those markets..

Playford is thoughtful when it comes to his marketing tactics.As one of the very few PCB fabricators to walk the aisles at the recent Optic Fiber Communications 2001 trade show in Anaheim , he counted 137 among the 971 exhibitors whose optoelectronic products have a PCB base.Many of these will be added to TTM's customer list of over two dozen fiber-optic systems manufacturers , which include Ciena Corp. , AMCC , Luminent , and other photonic growth firms.If we have a weakness , it's that we're not yet as strong as we'd like to be with the big OEMs – Cisco , IBM , Sun.Power and Pacific Circuits had only a few big OEM customers when they merged.The merger gave us enough corporate substance to interest bigger OEMs , and the cash generated when we went public last September repositioned us to compete with companies like DDI , Tyco , and Multek..Indeed , through proceeds generated from the IPO , T lowered its debt to $50 million from $120 million , while gaining capital investment funds , better leveraging the company for growth.

...
During the tour , Playford pointed out a new processing machine at work among many others made by a different vendor , and explained , We're trying out that one because it's faster , and with us , speed is everything..( However , having just been introduced to several personnel at work in admirably equipped laboratories , speed certainly isn't quite everything at TTM. ).

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Constantly being refined by Playford ( left ) , TTM's QT inside sales system passes WIPs to operations , where Whiteside ( middle ) works with Ohlinger ( right ) in making plant changes that shorten the time to ship orders out the door.