Mr. Adrian Pinto

And we are still running out of stock," says Adrian Pinto, marketing manager, Sula Vineyards.

"If the policies are encouraging, we would be very happy to be there in any format," said Adrian Pinto, national GM (sales and marketing) for Sula Vineyard, when asked about the company's plans to open exclusive stores and wine bars in the region.

Speaking at the launch, the head of wines and beer business - Diageo India, Mr Adrian Pinto said that the wineries in Nashik that produce their wine are known for their consistent quality and the combination of their distinct individual characteristics helps in creating a unique blend such as Nilaya, which complements both India and western cuisines.
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With the launch of Nilaya, Diageo plans to expand in the alcohol beverage industry in India, with wine being the fastest expanding segment, said Pinto who was Sula's national marketing head earlier.

Diageo has already appointed Adrian Pinto, former marketing head of Sula Wines, to explore opportunities in the domestic market.
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Adrian Pinto, who helmed marketing operations at Sula, is carrying the mandate to establish a wine business for Diageo.

ADRIAN PINTO is general manager of national sales and marketing of Sula Wines, Rajeev Samant's winery making a name for itself in Maharashtra.(GT)

The third winery with a capacity of one million litre will become operational in January 2006, Adrian Pinto, general manager, National sales and Marketing, Sula Vinery told this correspondent.

"We already have two wineries at Nashik handling 7.7 lakh litres.In addition, last December we leased out a facility from N.D. Wines with a capacity of 2 lakh litres," he said.The company has been growing at a rate of 150 per cent as opposed to the industry's average of 25 per cent growth rate, Mr Pinto said.The company sells over 70,000 cases of wines in the domestic market and exports 6,000 cases making a turnover of Rs 20 crores (04-05).Mr Pinto said the company targets a 25 per cent market share in the next five years when the market is expected to be at 3,50,000 cases.

According to Mr Adrian Pinto, general manager, national sales and marketing of Sula Vineyards, the Indian wine industry is currently pegged at about Rs 250 crores and it has been growing at nearly 30 per cent per annum."This rate has been consistent for the past five years.This is a positive sign for an industry, which apart from bringing in revenues, also plays a major role in providing rural employment," he added.

o ADRIAN PINTO is general manager of national sales and marketing of Sula Wines, Rajeev Samant's winery making a name for itself in Maharashtra.(GT)

Adrian Pinto, General Manager at Sula Vineyards (Samant Soma Wines Ltd) in India
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Adrian Pinto of Sula Vineyards

We also conducted a tasting session," said Adrian Pinto, GM, National Sales, Sula Wines.

The company has been getting good response from Kerala, said Pinto.

The price of six varieties of Sula Wines, which were launched on Wednesday, ranges between Rs 400 and Rs 900.