Dr. Steve Perkins

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  www.burke.com/Library/sections.cfm?section=7&key=613 - [Cached Version]
  Published on: 5/6/2009    Last Visited: 7/13/2009  

  BURKE, INC. PROMOTES STEVE PERKINS TO VICE PRESIDENT Burke, Inc. - Press Releases Search Resu
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  PROMOTES STEVE PERKINS TO VICE PRESIDENT

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  www.mrweb.com/results/artsrch200833021416.htm - [Cached Version]
  Last Visited: 3/30/2008  

  US MR agency Burke Inc has hired Steve Perkins as Senior Consultant Decision Sciences, and promoted Tara Marotti to the post of SVP Client Services.

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  Burke, Inc. - All Library Documents - [Cached Version]
  Published on: 5/7/2006    Last Visited: 7/13/2009  

  PROMOTES STEVE PERKINS TO VICE PRESIDENT

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  Daily Research News Online no. 7879 - Burke Makes... - [Cached Version]
  Published on: 1/29/2008    Last Visited: 6/26/2008  

  US MR agency Burke Inc has hired Steve Perkins as Senior Consultant Decision Sciences, and promoted Tara Marotti to the post of SVP Client Services.
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  Perkins joins with a market research background gained as Director, Advanced Analytics at Opinion Research Corporation and as Vice President, Marketing Science at M/A/R/C.In addition, he previously served as Assistant Professor of Marketing at the Pennsylvania State University, and most recently as Associate Dean of Graduate Programmes at The University of Texas in Dallas.He has a PhD in Management Science.
  
  In his new role, Perkins will be designing research studies, analysing data, writing reports and delivering actionable recommendations.He will work in the Dallas Client Services office.
  
  SVP Client Services Joseph Ottaviani praised Perkins, saying his market research background has been grounded in sound academic principles supported by practical application.

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  DallasMorn2 - [Cached Version]
  Published on: 11/3/2005    Last Visited: 5/19/2009  

  "I hate to say that, in some ways, it has become an almost basic requirement if students are going to improve in their careers," said Steve Perkins, associate dean for graduate programs in the School of Management at the University of Texas at Dallas.

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  DallasNews.com | News for Dallas, Texas | Business - [Cached Version]
  Published on: 3/23/2005    Last Visited: 3/24/2005  

  "There are promotions out there almost all of the time encouraging people to apply," said Steve Perkins, associate dean for graduate programs at UTD.

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  For restless Gen Xers, MBA degree is the next step -... - [Cached Version]
  Published on: 12/11/2005    Last Visited: 12/11/2005  

  "I hate to say that, in some ways, it has become an almost basic requirement if students are going to improve in their careers," said Steve Perkins, associate dean for graduate programs in the School of Management at the University of Texas at Dallas.
  
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  MBA is the new undergrad degree as far as Gen Xers are... - [Cached Version]
  Published on: 12/28/2005    Last Visited: 12/28/2005  

  "Nationwide, we've got more than 100,000 people a year who graduate with an MBA, so to some extent, we are reaching a saturation point where the MBA is not very unique," said Steve Perkins, associate dean for graduate programs in the School of Management at the University of Texas at Dallas.

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  ReThink Marketing - Strategic Marketing, Research, &... - [Cached Version]
  Published on: 7/1/2008    Last Visited: 6/16/2009  

  How Marketing is Evolving: An Interview with Dr. Steve Perkins ReThink Marketing - Strategic Marketing, Research, & Planning Consultants
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  An Interview with Dr. Steve Perkins
  
  We recently talked to Dr. Steve Perkins of Burke Inc. on some of the most pressing issues that marketers face today: How has the Internet transformed market research?
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  See the 2005 interview with Dr. Perkins.
  
  Back to the top Back to the interview index
  
  Steve Perkins is a Senior Consultant in the Dallas office of Burke Inc, full-service custom marketing research company. Prior to that, he served as Associate Dean for Graduate Programs in the School of Management at The University of Texas at Dallas for eight years. Previously he taught marketing research at The Pennsylvania State University and Vice President of Marketing Sciences at M/A/R/C.
  
  Steve's background in applied and academic research allows him to study clients' marketing issues with practicable as well as rigorous methods. He specializes in segmentation, branding, and choice models. He has published in several journals including Journal of Marketing Research, Psychometrika, Journal of the Academy of Marketing Science, and Industrial Marketing Management.
  
  Steve earned his PhD in Management Science at the University of Texas at Dallas, and holds BA and MBA degrees from the University of Texas at Austin.

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  ReThink Marketing - Strategic Marketing, Research, &... - [Cached Version]
  Published on: 7/1/2005    Last Visited: 6/16/2009  

  Marketing Evolution: A Conversation with Dr. Steven Perkins
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  Join us as we talk with Dr. Steven Perkins, Associate Dean for Graduate Programs at the UT Dallas School of Management about these questions as well as the academic and practical trends he sees in marketing.
  
  Dr. Perkins, as a marketing academician and practitioner for two decades, what is your perspective on the ways marketing has evolved both in theory and practice?
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  Dr. Steven Perkins is the Associate Dean for Graduate Programs in the School of Management at The University of Texas at Dallas , where he focuses on increasing interactions between the university and businesses in the DFW area.
  
  Prior to joining UT Dallas, Dr. Perkins was vice president for Marketing Science at the M/A/R/C Group, managing twenty quantitative consultants who conducted the analysis on $30 million of research annually. Previously, he directed advanced analytics for Opinion Research Corporation in Princeton, NJ.
  
  Dr. Perkins also served as an Assistant Professor of Marketing at Penn State, teaching graduate and undergraduate marketing research courses. He started his career as a consultant with Arthur Andersen & Co. developing client information systems.
  
  Dr. Perkins received a PhD in marketing from UT Dallas and his MBA from The University of Texas where he also completed his undergraduate studies. He has published a variety of articles on marketing research methodologies, interpretive analysis, and the use of marketing information in managerial decision making. Dr. Perkins is a member of the American Marketing Association and INFORMS/College of Marketing Science.

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