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This profile was automatically generated using 2 references found on the Internet. This information has not been verified. Learn more...

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 Web References

  1. 1. Cash donors get a taste for spam
    www.freep.com/money/tech/email - [Cached]

    Published on: 4/12/2002   Last Visited: 4/17/2002

    "The number of people I could contact for my clients would be significantly limited," said Jay Pepper, president of Dialogue Marketing, an Auburn Hills firm that provides telemarketing services.

    "It is legitimate to say that people are irritated by cold calls, but the telephone call is still 20-fold more effective," Pepper said. "But e-marketing has low cost per contact, so it has great appeal to clients -- and there is an assumption that people will react more favorably to it than they do to a call."

    While the FTC regulates the telemarketing industry, e-solicitations are not currently subject to the same scrutiny.

    So get ready to sift through a jammed e-mail box.
  2. 2. Events for 6/4/2004
    www.dyc.com/DYCcalendar/eventv - [Cached]

    Published on: 6/4/2004   Last Visited: 8/5/2004

    "Case Study - A Reinvented Company" - Jay Pepper, President of Dialogue Marketing

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