Alberta Venture - April 2006 - How to build a smarter... -
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Published on: 4/1/2006
Last Visited: 4/1/2006
"Everyone in the company has to understand the business," says Peter Ouellette, president and CEO of AltaSteel.
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When the company started to think about changing its export base, says Ouellette, "We put together a multidisciplinary team - someone from every corner of the operation - to work on the project."
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The clerk does more clerking and the administrator more administering, but each one of them needs time for entrepreneurial work," explains Ouellette."You have to give everyone, even clerks, some freedom and time to be entrepreneurial."
And of course, you have to seek out the entrepreneurs and innovators "and give them lots of clerical and administrative support so they can be entrepreneurial," says Ouellette.
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AltaSteel developed its award-winning export diversification strategy within a structured methodology and framework, notes Peter Ouellette.