Michael Nolan

"We expect similar numbers for New York as we've seen in Washington (D.C.), maybe even more," said Michael Nolan, a NuRide spokesman.

Michael Nolan, NuRide's marketing director, introduced the service to a gathering of business, transportation and education officials in Waterbury on Wednesday.
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By using NuRide, travelers have eliminated 85,000 car trips since the company started in 2002, Nolan said.

With NuRide, "You plan a trip from work to home, you click on a link that says, 'There's a match,' and you get a page that shows you eve-ryone who's going your way," said NuRide's director of market development, Michael Nolan.

"If you want, you can ride with one person on the way and another person on the way back," Nolan said.

Points are awarded both to the person pro-viding a shared ride and anyone using it, based on how many miles you travel, he said.
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NuRide also earns a small commission when customers redeem rewards, Nolan said.It also makes money through initial participation arrangements with government agencies such as the state Department of Transportation, he said.
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"That turns into 1.9 million miles we've removed from the road , and 850 tons of emissions that we've prevented," said Nolan.

NuRide already has participation arrangements with several big Fairfield County employers, including General Electric, Pitney Bowes and Sikorsky.It signed a contract with the state Department of Environmental Protection to provide the service throughout Connecticut, and is preparing to hook up with big employers in New Haven County and elsewhere, he said.

But while it has yet to debut in a big way in Greater New Haven, NuRide is available to use here now, Nolan said.
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"On any day that you are a rider, we know that you didn't drive 25 commuting miles on the way to work or on the way home , and we also know you didn't buy $5 worth of gas," Nolan said.

That makes it easy for commuters and regional and state agencies to measure how much good the program has done, he said.

One of the things the DOT gets in exchange for helping to support NuRide is access to Nu-Ride's statistics, Nolan said.
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"Unfortunately, a lot of people just shut down when they hear that word," said Nolan.
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Nolan said that in Washington, D.C., a woman joined NuRide the day her car broke down at work , and she got a ride home that night and a ride to work the next morning.

Participants get a record of their activity, which, in addition to helping them keep track of their points, lets them see what reductions they've been able to make in terms of gasoline used, miles driven and pollutants taken out of the air, said Nolan.
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While NuRide isn't the only ride-matching Web site out there, one difference between NuRide and others, such as craigslist.org "is the rewards," said Nolan.

Michael Nolan
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Michael Nolan - Manager of Data and Analytics

Michael is responsible for leveraging different sources of data at GlobalGiving including donation activity and web analytics to enhance the donor experience and increase donor retention. Before joining GlobalGiving, Michael was the Director of Market Development at NuRide, the only online ridesharing company that rewards people for sharing rides, reducing traffic, pollution and global warming. Michael was responsible for increasing ridesharing via NuRide, resulting in 20 million miles of reduced traffic and 9,000 tons of reduced emissions. Before NuRide, Michael managed and measured the customer experience at Kinkos.com, executed market research projects at Freddie Mac, and helped run the Ohio State University Center for Survey Research. Michael has degrees in political science and public policy from George Washington University.

staff member Michael Nolan
...
Michael Nolan - Manager of Data and Analytics

Michael is responsible for leveraging different sources of data at GlobalGiving including donation activity and web analytics to enhance the donor experience and increase donor retention. Before joining GlobalGiving, Michael was the Director of Market Development at NuRide, the only online ridesharing company that rewards people for sharing rides, reducing traffic, pollution and global warming. Michael was responsible for increasing ridesharing via NuRide, resulting in 20 million miles of reduced traffic and 9,000 tons of reduced emissions. Before NuRide, Michael managed and measured the customer experience at Kinkos.com, executed market research projects at Freddie Mac, and helped run the Ohio State University Center for Survey Research. Michael has degrees in political science and public policy from George Washington University.