Ms. Cherie L. McGrath

Cherie L. McGrath, 49, was appointed Vice President of the Company in 1998.She was the Company's Portland, Oregon Market Manager in 1996, Southwest Region Manager from 1997 to 1998, and Vice President, Southeastern Region from 1998 to 2000.She now serves as Vice President, Eastern North America.

Obie Media's Southwest general manager, Cherie McGrath, has led Obie Media's effort to secure this outstanding market, and she will coordinate the development of the Austin office.

Cherié McGrathVice President, Eastern North America

Cherié has been an integral part of Obie Media for over nine years.Today, as vice president of Eastern North America, she leads Obie Media's operations in Wisconsin, Ohio, Connecticut, Missouri, Texas, Indiana, Florida, and Ontario.

OBIE MEDIA CORPORATION CHERIE MCGRATH
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Cherie McGrath, vice president, Director of Transit Relations & Development. (PRNewsFoto)[AG]
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EUGENE, Ore., July 23 /PRNewswire-FirstCall/ -- Obie Media Corp. (Nasdaq: OBIE), a leading provider of out-of-home advertising products and services in North America, has named Sandy Trahan as Senior Vice President, Sales & Operations and Cherie McGrath as Vice President, Director of Transit Relations & Development.
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Both Trahan and McGrath are tenured veterans of Obie Media with more than 10 years of experience in working at all levels of the Company. (Photo: http://www.newscom.com/cgi-bin/prnh/20040723/SFF028-a http://www.newscom.com/cgi-bin/prnh/20040723/SFF028-b ) Trahan will be responsible for all sales and market operations throughout Obie Media's 40 markets in North America.
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McGrath will act as a liaison between Obie Media and the Company's current transit agency partners and will be responsible for analyzing and developing growth opportunities in new markets.Most recently she served as Vice President, Southeastern Region where she oversaw Obie Media's market expansion opportunities, sales, operations, hiring, and training in Missouri, Texas, and Florida.McGrath joined Obie Media in 1993 and worked on the Company's startup in Portland, Oregon.She then successfully headed the startup in Dallas, Texas in 1998.McGrath has worked in a sales and management capacity throughout her career with Obie Media and brings 14 years of media experience to her position.She is currently active in a wide variety of sales and marketing organizations and is a member of Women in Transportation.McGrath will continue to work out of Obie's Chicago office.

Obie Media is also pleased to announce that Sandy Trahan has been appointed Senior Vice President, Sales & Operations and Cherie McGrath has been appointed Vice President, Transit Relations & Development.
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Both Trahan and McGrath are tenured veterans of Obie Media, each having more than 10 years of experience working at all levels of the Company.
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Ms. McGrath will act as a liaison between Obie Media and the Company's current transit agency partners and will be responsible for analyzing and developing growth opportunities in new transit markets.Most recently she served as Vice President, Southeastern Region where she oversaw Obie Media's market expansion opportunities, sales, operations, hiring, and training in Missouri, Texas, and Florida.