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Published on: 8/6/2002
Last Visited: 11/9/2004
Sandy Long
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Sandy has close to 20 years' experience in strategic marketing.During this time, she has been instrumental in helping a long list of clients produce new advertising initiatives to reach their business goals.
As an Executive Vice President, Sandy is a leader in managing and directing the strategic development of 12 national accounts.She spent a great part of her career at Waldenbooks as a Sr. Marketing Manager.While there, she developed and implemented national and regional advertising and point-of-purchase programs.She was also involved in a wide range of public relations, advertising and direct mail initiatives.
Sandy was then recruited by DBP Associates as a Partner and Vice President.While there, she was a pioneer in effectively utilizing web resources to promote products and services for her national publishing accounts.She also implemented direct mail campaigns to execute product development and licensing.
Sandy lives in Manhattan but received her B.A. on the West Coast at California State University, Fullerton.