Mr. Howard Levy

• 
  snta.com/php/display.php?p=NR_ND&news_id=46 - [Cached Version]
  Published on: 3/21/2005    Last Visited: 7/2/2008  

  The full day event kicked-off with a breakfast presentation hosted by Howard Levy, EVP, Buena Vista Television Advertising Sales, Chairman, SNTA and Mitch Burg, President, SNTA addressed how Syndicated TV is combating some of the major threats facing advertisers (e.g. clutter, fragmentation, Lack of programming quality).

• 
  www.tvweek.com/news/2008/04/calm_and_chaos_syndie_upfro - [Cached Version]
  Published on: 1/1/2008    Last Visited: 6/25/2008  

  "We found that those numbers have been very good for us," said Howard Levy, executive VP at Disney-ABC Domestic Television.
  ...
  At Disney, Mr. Levy is excited about the new weekend hour "Wizard's First Rule."
  
  "We harken it back to the days when syndication had huge successes on the weekend with new programming," he said."There was ‘Star Trek,' there was ‘Xena,' there was ‘Hercules.'"
  
  Period Piece
  
  Since it's a period piece, it will be difficult to integrate products into the show, Mr. Levy said.

• 
  ABC Press Release for February 22, 2001 - [Cached Version]
  Published on: 7/4/2001    Last Visited: 11/3/2002  

  Mr. Engleman will report to Gary Montanus, senior vice president of the Disney Kids Network, on Disney kids business, and will continue to report to Howard Levy, executive vice president, Buena Vista, on Buena Vista properties.

• 
  Broadcasting & Cable: The Business of Television - [Cached Version]
  Published on: 11/23/2003    Last Visited: 11/23/2003  

  The search for a new president to run the Syndicated Network Television Association continues, and the group's chairman, Howard Levy, hopes to have the job filled by next March when SNTA will hold its second annual conference.

• 
  ERMA.ORG - 11/11/05 - Product plugs on rise in talkers - [Cached Version]
  Published on: 11/11/2005    Last Visited: 4/25/2006  

  "We've never had an issue because everything has been so vetted with the producers," says Howard Levy, executive vp advertising sales at Buena Vista Television, which distributes talk shows "Live with Regis & Kelly" and "Danza."

• 
  Jewish Federation of Palm Beach County: Agencies &... - [Cached Version]
  Published on: 3/17/2002    Last Visited: 2/28/2003  

  Howard S. Levy, President

• 
  MediaDailyNews 03-13-04 - [Cached Version]
  Published on: 3/12/2004    Last Visited: 3/13/2004  

  "2004 has been a great year for syndication," said Howard Levy, executive vice president of advertising sales at Buena Vista and chairman of the SNTA.He pointed to this year's success with "Ellen," the continued strength of sophomore shows "Dr.

• 
  MediaPost Advertising & Media Directory - [Cached Version]
  Published on: 5/1/2004    Last Visited: 5/11/2004  

  Nobody's saying that you have to do this," says Howard Levy, of Buena Vista Television and chairman of the Syndicated Network Television Association.

• 
  NATPE: News Article - [Cached Version]
  Published on: 2/17/2007    Last Visited: 3/5/2007  

  Sitting in at B&C's New York offices were Howard Levy, executive VP for Buena Vista Television ad sales; Bo Argentino, senior VP, advertising and marketing, NBC Universal Television Distribution; and David Barrington, senior VP/general manager, Twentieth Television.
  ...
  HOWARD LEVY: I agree with both David and Bo.
  ...
  HOWARD LEVY: I don't think the market has been oversold in talk shows.
  ...
  LEVY: An advertiser would always, if they had their druthers, prefer to buy something with a track record.
  ...
  LEVY: What we've done is try to set ourselves up so that we have a stake in really wherever the advertiser wants to put their money.
  ...
  LEVY: They're looking for solutions to their marketing needs.
  ...
  LEVY: It's too early to predict these things.
  ...
  LEVY: Our biggest advantage to the advertiser is that we're going in program-specific on their account.
  ...
  LEVY: It can be a frustration because you know you have something terrific.
  ...
  LEVY: Well, [our slogan] this year is "Sometimes the next best thing is the thing you know best."
  ...
  LEVY: It blindsided everybody.
  ...
  LEVY: I'm interested more in his perspective than my perspective.
  ...
  LEVY: This book isn't written yet.
  ...
  LEVY: The term "product placement" again implies wallpaper.
  ...
  LEVY: How do you measure these things?
  ...
  LEVY: It's difficult.
  ...
  LEVY: And our commercialization is consistent year after year after year.The networks are adding time, the cable networks are adding time.

• 
  Product plugs on rise in talk shows - Yahoo! News - [Cached Version]
  Published on: 10/24/2004    Last Visited: 11/13/2005  

  "We've never had an issue because everything has been so vetted with the producers," says Howard Levy, executive vp advertising sales at Disney's Buena Vista Television, which distributes talk shows "Live with Regis & Kelly" and "Danza."

Page:  1 2