Innovative Logic appoints Ketchum to head up fitness... -
[Cached Version]
Published on: 10/17/2001
Last Visited: 3/4/2006
Innovative Logic appoints Ketchum to head up fitness software division - press release on Press World (press-world.com)
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Innovative Logic appoints Ketchum to head up fitness software division
Innovative Logic appoints Ketchum to head up fitness software division
SMITHS FALLS, Ontario (October 17, 2001) -- Innovative Logic Corporation announced today the appointment of Bruce Ketchum to oversee sales, marketing and development of its fitness software division.
"With his professional athletic background, formal training in the fitness arena, and his online business and publishing experiences, Bruce was a clear choice for us to have guide our fitness software strategies and Internet offerings," said Greg Brady, president of Innovative Logic Corp.
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Prior to his role at EndurePlus.com, Ketchum was editor and publisher of EndurePlus, a subscription hard copy newsletter for endurance athletes.Ketchum attended York University in the Honours Kinesiology and Health Science Programme, specializing in Fitness Assessment and Exercise Counseling.
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contact person: Bruce Ketchumphone: 613-284-0647site: http://www.innovativelogic.com/crosstrainer/index.htm