Digital GreenLight :: Virginia Web Design for Your New... -
[Cached Version]
Published on: 11/25/2007
Last Visited: 11/25/2007
Artist, Allen KentDigital GreenLight :: Virginia Web Design for Your New Business
...
Artist, Allen Kent
...
Artist, Allen Kent
...
Artist, Allen Kent
...
Allen needed to develop an online portfolio and internet presence while starting his career as an artist.
He needed to portray an image fitting of a professional, established artist, and hoped to generate 200 monthly visitors by the third month after launch.
...
Showed Allen how he could sell his work worldwide by allowing credit cards via email invoices.
The website is now an excellent companion resource to work well with his offline marketing efforts.
Showcase a current portfolio to as many art buyers as possible.
Created an attractive and easy to use portfolio section to view thumbnails and full sized images without waiting for the page to reload.
The site allows for new work to be added by Allen as soon as it is completed, without assistance from us.
Build up name and reputation.Become recognized.
Focused on the name Allen Kent in the visual design of the site, emphasizing his name on every page.
Focused content with an intent to create both a feeling of knowing the artist, and a sense of your accomplishments.Included a section specifically for listing past accomplishments.
Anyone who searches for "Allen Kent" will easily find our artist on the first page of the search engines, usually in the top three positions.
Results
We didn't meet our traffic goals on the second month, but after 6 months he began to pull in close to 500 unique visitors a month, with over 100 of them returning during same month for around 600 visits total.
He continues to receive contacts and requests from the website and uses it on a regular basis to help build his art career.