Brian Howard

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  www.wineintelligence.com/team.html - [Cached Version]
  Published on: 11/4/2009    Last Visited: 11/4/2009  

  Brian Howard
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  Brian Howard Business Development Director

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  www.wineintelligence.com/Brian_Bio.html - [Cached Version]
  Published on: 11/4/2009    Last Visited: 11/4/2009  

  Brian Howard Wine Intelligence
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  Brian Howard
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  Brian Howard - Business Development Director
  
  Brian brings over 30 years sales and marketing experience to the business, including creating, developing and finally selling an independent importer business.
  
  He now contributes that experience and his encyclopaedic knowledge of the wine industry to a wide range of clients, including brand owners, generic organisations and events/media providers.

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  www.decanter.com/news/257308.html - [Cached Version]
  Published on: 5/28/2008    Last Visited: 5/28/2008  

  'The message is that wine will not be the first thing to go for the majority of wine consumers,' said Brian Howard of Wine Intelligence.

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  www.wineintelligence.co.uk/inthepress.html - [Cached Version]
  Published on: 10/1/2007    Last Visited: 10/31/2007  

  Brian Howard, Wine Intelligence Business Development Director is quoted in an article discussing new product development and how critical it is for all fmcg categories.
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  Brian Howard, Wine Intelligence Business Development Director was quoted by Harpers as part of an article discussing a recent mystery dining study conducted by Wine Intelligence in the UK.The findings of the study were discussed in detail, with Mr Howard quoted as providing further evidence that the wine industry has not maximized the sales potential of the UK on-trade sector.

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  www.wineintelligence.co.uk/inthepress_archives.html - [Cached Version]
  Published on: 12/15/2006    Last Visited: 10/31/2007  

  Brian Howard, Business Development Director is quoted in an article looking at a start-up company, backed by the French government which has launched a revolutionary wine, aimed specifically at British supermarkets.The wine has caused controversy in France as it has abandoned the concept of Terroir.Mr Howard stated that "it is a very innovative idea and follows the New World Producers, turning the established Old World model upside down."
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  Brian Howard, Wine Intelligence Business Development Director is quoted in the article as saying that "Australia still peaks too early".

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  www.harpers.co.uk/misc/content/article/5396-my-view--pr - [Cached Version]
  Last Visited: 7/7/2009  

  Brian Howard is director of business development at Wine Intelligence Share This Email This

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  www.mmorning.com/ArticleC.asp?Article=4873&CategoryID=7 - [Cached Version]
  Published on: 7/11/2007    Last Visited: 7/11/2007  

  "Even the finest Bordeaux and Burgundy will be seen in lighter glass, and or, plastic bottles", forecast Brian Howard of Britain-based consultancy group Wine Intelligence.Howard predicted that packaging would be driven as much by external influences such as the environment as by the industry."A new sun is rising: environmental and social factors," Howard said. For young Japanese consumers, he said, the choice might be a PET bottle, but either way choices would be driven partly by the retailer and partly the media.As an example he cited the London Guardian newspaper's campaign to save the lynx by buying wine with corks, thus helping save the cork forests where they live.That campaign is linked to a long argument in the wine world about using corks versus screw caps.

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  www.liwsf.com/index.cfm?do=whatson.briefings - [Cached Version]
  Published on: 8/16/2008    Last Visited: 8/16/2008  

  Event Leader: Brian Howard
  
  Meeting and keeping within the key everyday price points of £3.99 or £4.99 has been the mantra of multiples buyers for many years - and with increasing costs, unfavourable currency movements and large duty increases, 2008 is proving a particularly challenging year.But no-one has yet asked the consumer: "do you think the wine you buy is expensive or good value compared with other things you buy?"Based on new research conducted by Wine Intelligence as part of WSTA's Consumer Intelligence programme, these issues will be debated by Jeremy Beadles (WSTA), Brian Howard (Wine Intelligence) and a number of keynote industry speakers.

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  www.expatica.com/actual/article.asp?subchannel_id=25&st - [Cached Version]
  Published on: 6/22/2007    Last Visited: 6/22/2007  

  "Even the finest Bordeaux and Burgundy will be seen in lighter glass, and or, plastic bottles," forecast Brian Howard of Britain-based consultancy group Wine Intelligence.
  
  Howard predicted that packaging would be driven as much by external influences such as the environment as by the industry.
  
  "A new sun is rising: environmental and social factors," Howard said."In five years time your Ascot (horse-racing event) going consumer will be choosing lighter glass," he claimed.
  
  For young Japanese consumers, he said, the choice might be a PET bottle, but either way choices would be driven partly by the retailer and partly the media.
  
  As an example he cited the Guardian newspaper's campaign to save the lynx by buying wine with corks, thus helping save the cork forests where they live.
  
  That campaign is linked to a long argument in the wine world about using corks versus screw caps.

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  www.thisislondon.co.uk/standard/article-23716782-detail - [Cached Version]
  Published on: 7/8/2009    Last Visited: 7/8/2009  

  Brian Howard, business development director of Wine Intelligence consultancy, said the recession accelerated the trend: "It is not as if Britain's 27.9million adult regular wine drinkers have woken up and said 'I'm not going to drink French wine today'.

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