Robert A. Heinrich

"It is easy to market to potential sales groups and merchants with the level of support we offer" says Robert Heinrich, President of sales and marketing.

Contact : Robert HeinrichCompany : NUS Consulting GroupPhone : 201-391-4300 ext. 107Email : mailto : rheinrich@nusconsulting.com

Robert A. Heinrich is a Vice President of NUS Consulting with primary responsibility for sales.He received a B.A (Political Science) and a B. Ed. (Math) from Dalhousie University.Following a professional football career with the Montreal Alouettes, he held sales and marketing positions with Seacoast Communications and Artisan Developments.Robert joined NUS Consulting in 1994 and has held positions in sales and regional management during his tenure with the firm.

National Sales Mgr: Robert Heinrich [Top]

National Equipment Company 3401 East Truman Road Kansas City, MO 64127 Tel: 816-920-6800

Because most CRM products cannot be purchased off the shelf and used without modification, having your vendor as a partner is imperative, according to Bob Heinrich, national sales manager for NUS Consulting, in Park Ridge, NJ. "You have to work with the vendor to understand the limits of the product and set realistic expectations," Heinrich says.
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Heinrich, who has implemented CRM more than once to find the right software, says he believes in CRM and is committed to making it work."To be a good CRM customer you have to understand how [CRM] will impact your own sales force.And make sure that the CRM tool is easy to use, because if it's not, then no one will use it and that defeats the whole point," Heinrich says.

Because most CRM products cannot be purchased off the shelf and used without modification, having your vendor as a partner is imperative, according to Bob Heinrich, national sales manager for NUS Consulting, in Park Ridge, NJ. "You have to work with the vendor to understand the limits of the product and set realistic expectations," Heinrich says.
...
Heinrich, who has implemented CRM more than once to find the right software, says he believes in CRM and is committed to making it work."To be a good CRM customer you have to understand how [CRM] will impact your own sales force.And make sure that the CRM tool is easy to use, because if it's not, then no one will use it and that defeats the whole point," Heinrich says.