Mrs. Kimberley Heimann

Kimberley Heimann, Senior Vice President of MarketingAs vice president of corporate marketing and communications, Kimberley is responsible for the overall corporate positioning, branding, identity, and driving an integrated advertising and marketing strategy worldwide.She oversees public relations, market research, direct marketing, communications, and end user education training.Before becoming vice president of marketing, Kimberley served as senior director of corporate marketing for Saab Automobile Corp North America, where she lead three successful marketing campaigns launching the next concept generation 9X performance vehicles.Mrs. Heimann began her professional career as a reporter for The New York Times.A member of the American Marketing and Advertising Association, Mrs. Heimann has written numerous publications on Competitive Intelligence, Statistical Research Methodologies and Guerilla Marketing Tactics.She has been featured in Talk Magazine and Brandweek.Mrs. Heimann holds an MBA from the J.L. Kellogg Graduate School of Management at Northwestern University where she was awarded "Beta Gamma Sigma". and a Bachelor's degree in accounting from the University of Pennsylvania.