Claire Hart

Claire Hart

Claire has over 23 years experience of direct marketing, sales promotion, brand management, online, digital and list/database marketing,from both the client and agency perspective.She is a Charity Trustee for a Christian Cause and runs a data led, full service DM agency, Caspian Partnership Ltd.

Claire HartDMA - Document Viewer

Claire Hart - Caspian Partnership

"This is good for charities - you can text in how much you want to donate and it comes off your phone bill," says Claire Hart, director and founding partner of The Caspian Partnership.

Claire Hart Director Caspian Partnership Ltd

Brokers can help you source the right list for your needs - but it is important to check that the data is recent. 'If you're marketing baby food, there is no point targeting a mum who purchased baby clothes two years ago,' says Claire Hart, director at Caspian Partnership.

Claire Hart
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Claire Hart, Director, Caspian Partnership Ltd
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A graduate of Marketing (Newcastle Uni), Claire has over 16 years experience of direct marketing, sales promotion, brand management, online, digital and database marketing, analysis and list management, from both the client and agency perspective.She started her career in Marketing as a brand manager with Dairy Crest, where she managed a portfolio of leading FMCG brands.She was latterly at DraftDigital as Business Development Director, specialising in digital, online and database marketing.She previously worked at a number of below-the-line direct marketing and new media agencies, including, Team LGM, CBA, CFW, Wild Onion and CRM specialists DunnHumby.Claire has also gained extensive experience of lists and database profiling with major lifestyle suppliers such as DatabyDesign, Claritas (CMT) and Experian.

Claire Hart
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For further information on these techniques, contact Claire Hart, director of Caspian Partnership, on 01483 487775