If the shirt fits, scorn it - Opinion -... -
[Cached Version]
Published on: 4/3/2004
Last Visited: 4/3/2004
I imagine that Andrew Hart, the operations manager of Westco, a clothing retailer with an interesting line in T-shirts, may be wishing for a transfer to Bucharest; perhaps even now he is consulting his phrase book and translating "Stop pretending you don't want me" into Rumanian.
This phrase, alas, proved to be Mr Hart's undoing almost as much as the salutation at the start of his letter to staff ("To all team members"), ordering them to wear the white T-shirts bearing their suggestive legend.I'm not sure if addressing the letter in this way is just as offensive under the Don Watson Life Sentence Act - especially when some other members (notably, Mr Hart) are clearly more demanding than others.
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Then, the poetry of Andrew Hart goes further, as, depressing his shift key and team-member spirits in the one go, he writes: "NO T-shirt equals NO work - any team member that does not dress correctly for work will be sent home."
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It's a matter of interpretation, I suppose; but don't expect, say, Andrew Hart, to show up to the Gin Palace in the tank-top.
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It is just that Westco, and their young Mr Hart, were caught out betwixt a marketing idea, its threatening imposition and the justifiable reaction of staff who did not want to be told to be mobile billboards or else.