Alice Gold

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  www.digitalsignageexpo.net/DSE2010/DigitalSignageExpo20 - [Cached Version]
  Published on: 2/25/2009    Last Visited: 9/8/2009  

  Alice Gold, Senior Vice President Marketing Insights, OTX As senior V.P. marketing insights and a known innovator at OTX, Alice leads the Los Angeles-based client service team on the west coast. She partners with Fortune 500 companies and their ad agencies on strategic, communications and tracking research. She is an expert on the OTX Online Community and has held senior account management positions at several leading ad agencies including Cole & Weber, Foote, Cone & Belding and McCann Erickson.

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  alice.191011.free-press-release.com/index-3.html - [Cached Version]
  Published on: 7/11/2008    Last Visited: 7/15/2009  

  Alice Gold, Senior Vice President for OTX Research to present in-depth analysis from OTX's...

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  www.adweek.com/aw/content_display/news/client/e3i70b166 - [Cached Version]
  Published on: 3/17/2008    Last Visited: 3/18/2008  

  OTX's quarterly reporting for Southern California Honda shows that "attribute ratings for Honda dealers and salespeople are up," while "attribute ratings towards competitive dealers and salespeople are flat or down," said Alice Gold, vp, marketing insights, OTX, Los Angeles.
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  OTX's quarterly reporting for Southern California Honda shows that "attribute ratings for Honda dealers and salespeople are up," while "attribute ratings towards competitive dealers and salespeople are flat or down," said Alice Gold, vp, marketing insights, OTX, Los Angeles.

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  www.seesawnetworks.com/2008/12/15/2009-digital-signage- - [Cached Version]
  Published on: 1/1/2009    Last Visited: 1/3/2009  

  Peter Bowen, CEO of SeeSaw Networks and Alice Gold, SVP of Marketing Insights at OTX, will discuss why people report that place-based digital video advertising is the #1 way to capture their attention.
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  Alice Gold, SVP Marketing Insights, OTX (Online Testing eXchange)
  
  As SVP Marketing Insights and a known innovator at OTX, a global consumer research and consulting firm that is a leading provider of online-based research, Alice Gold leads the Los Angeles based client service team for all OTX clients on the West Coast. Tapped into emerging media trends, and experienced across a wide range of consumer goods and services categories, Alice partners with Fortune 500 companies and their ad agencies on strategic, communications, and tracking research. Alice is an expert on the OTX Online Community (online sample division) where she managed sample quality, cost control and external sample partner relationships.
  
  Alice has held senior account management positions at several leading ad agencies — Cole & Weber; Foote, Cone & Belding; and McCann-Erickson — working on brands such as Mattel, Nestlé, Denny's, Sea World, and The Gas Co. She graduated with a degree in French Literature from the University of California at Irvine.

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  www.seesawnetworks.com/research/articles/ - [Cached Version]
  Published on: 9/18/2008    Last Visited: 1/3/2009  

  The OTX-conducted report ("Engaging People with Digital Out-of-Home Media") gauged awareness and attitudes regarding out-of-home advertising though a survey of 1,780 adults in July, per Alice Gold, OTX's vp, marketing insight.

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  www.thearf.org/events/past/videos/rethink-07-videos-03. - [Cached Version]
  Published on: 12/11/2007    Last Visited: 12/20/2007  

  Cordua and Gold will discuss how they pulled it off , and what they are learning.
  
  This session was a true collaboration between client and market research agency.Julie Curdua explored the (RED) brand and how it works, while Alice Gold of OTX spoke about the brand measurement and how it's being used to influence on-going marketing decisions between (RED) and its partner brands.

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  forgold.164557.free-press-release.com/index-10.html - [Cached Version]
  Last Visited: 7/22/2009  

  Alice Gold, Senior Vice President for OTX Research to present in-depth analysis from OTX's...
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  Welcome to our wow Gold and data processing service store.

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  sgold.163669.free-press-release.com/index-6.html - [Cached Version]
  Last Visited: 7/22/2009  

  Alice Gold, Senior Vice President for OTX Research to present in-depth analysis from OTX's...
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  1 Gold & 2 Silver Awards Establish Local Agency's Excellence And Results

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  www.theARF.com/events/upcoming/rethink-07-program.html - [Cached Version]
  Published on: 4/10/2007    Last Visited: 4/10/2007  

  Alice Gold - VP, Marketing Insights, OTX
  
  Designed to help eliminate AIDS in Africa, this revolutionary new marketing approach offers intriguing insights.Cordua and Gold will discuss how they pulled it off - and what they are learning.

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  www.thearf.org/events/upcoming/rethink-07-program.html - [Cached Version]
  Published on: 2/3/2007    Last Visited: 3/14/2007  

  Alice Gold - VP Marketing Insights, OTX
  
  Designed to help eliminate AIDS in Africa, this revolutionary new marketing approach offers intriguing insights.Cordua and Gold will discuss how they pulled it off - and what they are learning.

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