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Published on: 9/16/2007
Last Visited: 9/16/2007
L. Bruce Geiger
...
L. Bruce Geiger
Director
"Performance comes from an acute understanding of the process of the business."
Ask Bruce Geiger what he does best and you're likely to get a two-word answer: Performance analysis.And it's no wonder.That was a lot of what he did as a key financial and business development executive with a number of Monsanto Company's divisions.
In his 33 years with Monsanto, Mr. Geiger led the business analyses and strategic planning for their businesses on the rise, and some on the decline, always looking for growth opportunities, setting key performance targets and identifying their strengths and weaknesses.As Director of Strategic Planning and Change Management for Monsanto's Specialty Products Division, he repositioned that business from a collection of low-growth commodity chemical businesses to high-growth specialty chemicals businesses.This ambitious reengineering effort eventually grew revenues from $600 million to $1 billion in five years.
Mr. Geiger leads GSG's special OpStrat team; a consulting product designed to help businesses discover additional growth opportunities and operational efficiencies.Either as a standalone product or used in conjunction with GSG's ProbeStrat customer research product, this highly disciplined process provides unique insight and the initiatives and implementations needed for effective change management.
Career Highlights:
Directly managed a business development effort using a key strategic core competency to identify new market opportunities as well as reposition several existing businesses into a homogeneous business unit. While directing the accounting and strategic planning aspects of the worldwide business of the Rubber Chemicals Division, Mr. Geiger led its restructuring from a specialty to a commodity business in response to industry consolidations.This resulted in the formation of the largest joint venture in the rubber chemicals industry. Mr. Geiger, as finance director of the North Pacific world area, served as Monsanto's financial representative to what was then the largest U.S./Japan joint venture. Mr. Geiger has an extensive broad based financial background having served in key financial positions including Strategic Planner, Division Controller, Finance Director and Plant Controller .