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Dr. Cynthia M. Frisby

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    www.pressrepublican.com/homepage/local_story_199204214. - [Cached Version]
    Published on: 7/20/2009    Last Visited: 7/20/2009  

    Cynthia Frisby, a faculty member of the Missouri School of Journalism who has completed several nationally recognized research projects, noticed her students on MySpace during lectures.

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    www.kmiz.com/news/story.php?id=8907&author=Jacqueline%2 - [Cached Version]
    Published on: 7/18/2007    Last Visited: 8/6/2007  

    "It is the parents that ultimately make the purchases," says Cynthia Frisby, University of Missouri.

    Frisby says there are a host of other factors contributing to childhood obesity and you cannot blame advertisers alone.

    "You have to look at the community support, the household environment, peers and public policy.Food that is cheaper is not always the most nutritious," says Frisby.

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    www.baezagency.com/tanning-salons/ - [Cached Version]
    Last Visited: 12/9/2007  

    A new study by University of Missouri-Columbia researcher Cynthia Frisby found that people perceive

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    www.centralmofoodbank.org/index.php?/main/board_of_dire - [Cached Version]
    Published on: 2/3/2008    Last Visited: 2/3/2008  

    Cynthia M. Frisby, PhDMissouri School of Journalism

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    www.columbiatribune.com/2007/Mar/20070331Busi003.asp - [Cached Version]
    Published on: 3/31/2007    Last Visited: 3/31/2007  

    Cynthia Frisby, associate professor of strategic communication at the MU School of Journalism, will speak on 'Effective Advertising to a Diverse Audience,' covering research, development and response to a breast cancer ad campaign targeted at minority women.

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    ourbodiesourblog.org/blog/body_image/ - [Cached Version]
    Published on: 2/12/2008    Last Visited: 3/8/2008  

    Cynthia Frisby, associate professor of advertising at University of Missouri-Columbia, and Erika Engstrom, associate professor of communications at the University of Nevada at Las Vegas, looked at magazine covers and advertisements featured in mainstream bridal magazines published between 2000 and 2004 -- in all, 57 randomly selected issues of Bride's Magazine, Modern Bride and Elegant Bride were analyzed.
    ...
    "The dominant image of today's bride is that she is white, blond, blue-eyed and thin," said Frisby."We would expect advertisements and images to reflect a multicultural value, but mainstream bridal magazines show predominantly white brides and a few black bridesmaids."

    "Our data seem to support the idea that the phrase 'always a bridesmaid, never a bride' was actually meant for how women of color are represented in bridal magazines," Frisby added.

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    www.advancedmedicalisotopes.com/links.htm - [Cached Version]
    Last Visited: 1/31/2008  

    "Our results indicate that when a breast cancer prevention message is designed for African American women, health communicators should consider how to positively utilize the role of spirituality in the women's health message processing," said Cynthia Frisby, an associate professor of communication at Missouri and another co-author.

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    www.thelutheran.org/article/article.cfm?article_id=5462 - [Cached Version]
    Published on: 10/1/2005    Last Visited: 12/3/2007  

    Using data from 446 surveys of African American and European American women, advertising professor Cynthia Frisby found that among African American women, more attention was paid to the media messages by those with high spiritual values.

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    www.craigweiland.com/thesis/committee.php - [Cached Version]
    Published on: 3/28/2007    Last Visited: 3/28/2007  

    CYNTHIA M. FRISBY has built her research program around her desire to refine and evaluate advertising messages and to determine their effects on consumers.Her studies not only help to identify what messages may be most appropriate for specific audiences but also provide insight into how knowledge, culture, motivations, perceptions and attitudes about an issue may influence consumer behavior.She has completed several nationally recognized research projects, including those dedicated to helping health organizations develop communication campaigns for underserved populations.Two other recent projects explore the sources of American viewers' fascination with reality T.V. and the effects of idealized images on perceptions of body esteem among African American women.Frisby's enthusiasm for her research is reflected clearly in the classroom: in 2002 the university awarded her one of its highest teaching honors, the William T. Kemper Fellowship.Frisby earned her Ph.D. in 1997 and her M.A. in 1994, both from the University of Florida's College of Journalism and Mass Communications.She joined the Missouri School of Journalism faculty in January 1998.

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    www.columbiatribune.com/2007/Apr/20070403Busi001.asp - [Cached Version]
    Published on: 4/3/2007    Last Visited: 4/3/2007  

    Cynthia Frisby, associate professor of strategic communication at the University of Missouri-Columbia School of Journalism, will speak on 'Effective Advertising to a Diverse Audience,' covering research, development and response to a breast cancer ad campaign targeted at minority women.

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