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Published on: 1/13/2009
Last Visited: 1/13/2009
Marc H. Feldman
Crain's Cleveland Business: Marc H. Feldman
Developers Diversified Realty"> > > > > > >
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Marc H. Feldman
Vice President of New Business Development, Developers Diversified Realty
Vice President of New Business Development, Developers Diversified Realty
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Marc Feldman is working at his third to-die-for job in Cleveland since the Detroit-area native settled here with his wife, Lara, a Pepper Pike native, after she returned home for a Cleveland Clinic residency.
The two met in Chicago while she was in medical school and he was earning his juris doctorate at the Chicago-Kent College of Law.
Today, Mr. Feldman supervises Developers Diversified's 14-person new-business department, which oversees everything from renting kiosks and billboards at many of its 720 properties to mounting its cutting-edge campaign to win advertising revenue for its malls.
The unit produces more than $27 million in revenue annually.
He joined Developers Diversified in 2007 from a job with the Cleveland Cavaliers, where he sold sponsorships to corporations such as UPS, Cadillac and a certain Beachwood-based shopping center company where he works today.
Before that, his first three years here he was a business litigator at the Ulmer & Berne law firm.
Kip Reader, Ulmer & Berne's managing partner, said Mr. Feldman had a "very bright legal future ahead of him.
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Mr. Feldman said he left lawyering because he did not believe it made the best use of his skills, which he describes as sales and marketing.
Mr. Feldman's father is an attorney, so he felt attending law school "was just something you do."
However, for the sports devotee who likes to sell, the chance to work for an NBA franchise proved irresistible.
So were his skills.
Brock Milstein, CEO of Northfield Park Race Track, said that Mr. Feldman sold him "one of the most expensive sponsorships we have ever bought."
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John Kokinchak, the Developers Diversified executive vice president-property management who supervises Mr. Feldman, said Mr. Feldman has the ability to identify and recruit talent to expand his unit and manage a broad range of responsibilities.
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Indeed, Mr. Feldman's team not only is evaluating solar energy plans for the portfolio, but is managing oil and gas drilling at its properties.
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Marc H. Feldman