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    www.screenmediamag.com/06dec/the-hard-sell.html - [Cached Version]
    Published on: 3/22/2007    Last Visited: 3/22/2007  

    The agency view Andy Evans, managing director of NetCommunities, a new-media content and advertising agency which aggregates advertising for several dozen Web portals and digital-signage firms, shares Birkenhead's take on the current state of the screen-media marketplace.

    The problem with advertising on screen media, he says, is that the potential revenue streams from advertising are an unknown quantity for most firms in the marketplace."It's still very early days with this type of media.As a result, no-one really has an idea of what the revenue will be from a given service, let alone enough information to create a ratecard," he says.NetCommunities has advertising relationships with around 600 companies who use a mix of new media, including the Internet and digital signage, and Evans says he and his staff are in regular contact with around 100 of these clients."The interest in screen media is definitely there," he says."But what we're finding is that that there are distinct differences between the types of digital signage, such as in a shopping mall, where attention spans are measured in seconds, and airports, where the attention span may be ten minutes or more."As a result of this, Evans says, advertising revenue streams also differ widely.They can be quite substantial, he says - provided the agency you use understands the market you are operating in.
    ...
    And on the other side of the ad-sales transaction, it's also important for advertisers to choose the right agency to buy on their behalf, says Evans.Here, he believes specialist agencies are not necessarily the right solution.He argues that, if the client company buys its advertising through a specialist agency, it may find that the agency's knowledge outside its specific segment of the market is not that great."A general agency is just that, general.They will have the skills to span the Internet, digital signage and all forms of new media.As a result, they will be able to put together a campaign for you that aggregates together all the various media," he explains.

  • View Online Source
    netcommunities.com/?q=consulting - [Cached Version]
    Published on: 12/12/2007    Last Visited: 12/12/2007  

    Andy EvansAndy Evans, Managing Director of Net Communities has worked in the media industry since 1986.His experience uniquely spans traditional offline business and consumer press, radio and television as well as the most cutting edge Web 2.0 community base web publishing theories, online audio and video.

    Andy began working online in 1997 and launched Net Communities in 1999.Since then, Net Communities has survived the internet boom and bust and is now positioned as the UK's leading online technology sales network and a leading online technology publisher.

    Andy is available for consultancy and can offer expert assistance in the following areas:
    ...
    "We consulted Andy and Net Communities when devising our internet strategy for the relaunch of the organic online shopping company naturundgut.de.

  • View Online Source
    www.tamartelecommunications.co.uk/website_news.php?suba - [Cached Version]
    Published on: 9/21/2007    Last Visited: 12/4/2007  

    CABLE & WIRELESS APPOINTS ANDY EVANS AS CHIEF TECHNOLOGY OFFICERPosted on 21 Sep 2007Cable & Wireless today announced the appointment of Andy Evans as Chief Technology Officer (CTO) for its Europe, Asia and US business.The appointment is effective immediately.

    In his new role, Andy will be responsible for Network Infrastructure & Strategy, Technology Platforms, IT and Security.His role will involve managing Cable & Wireless' technology cost base and leveraging its Next Generation Network (NGN) platform to offer advanced services to customers.He will also be a member of the Executive team.

    Andy has a wealth of experience for this position obtained from his previous role as Group Chief Technology & Information Officer at Marconi, where he was responsible for product marketing, network architecture and strategy, as well as IT and partnerships.Prior to this, he was Chief Technology Officer at Flag Telecom and also held a senior telecommunications specialist role at McKinsey.Andy is a Chartered Electrical Engineer and a Fellow of the Institute of Engineering and Technology.

    About his appointment, Andy Evans says: "For me, delivering an excellent service to customers, whilst managing our technology cost base efficiently, is paramount.That's Cable & Wireless' philosophy too.
    ...
    Andy brings with him a wealth of experience and expertise to do this and I'm delighted with his appointment - he's absolutely spot on for this role."

  • View Online Source
    www.net-communities.co.uk/blog/net_communities_team_att - [Cached Version]
    Published on: 1/1/2000    Last Visited: 8/14/2009  

    Net Communities, which was founded by managing director Andy Evans ten years ago this year, now handles advertising sales for over 200 sites including ITProPortal.com, ElectricPig.co.uk, Arstechnica.com, TechCrunch.com, Anandtech.com, Revision3.com and PublicTechnology.net.

    Net Communities Team Attends Conversation Summit, NYC 06/02/2009 06:31:15 PM conversational marketing | Net Communities

    Part of Net Communities is currently attending Federated Media's Conversational Marketing Summit. You can follow tweets here from Andy Evans and Martin Beauchamp direct from New York.

  • View Online Source
    www.net-communities.co.uk/blog/net_communities_wins_cha - [Cached Version]
    Published on: 8/14/2009    Last Visited: 8/14/2009  

    Net Communities managing director Andy Evans says, "While most of the sites we represent have a big quota of video these are our first two video-only TV channels.
    ...
    For further information: Andy Evans on 020 7291 0783 or Stephen Foster at EP.PR on 0781 321 9308.

  • View Online Source
    www.trefor.net/2009/04/03/g20-summit-security-kept-crow - [Cached Version]
    Published on: 1/1/2009    Last Visited: 6/4/2009  

    I met some interesting people including @dailytwitter, @jobsworth, @stevekennedyuk, www.patphelan.net, Andy Evans of NetCommunities and others.

  • View Online Source
    www.netcommunities.com/aboutthefounder - [Cached Version]
    Published on: 5/16/2009    Last Visited: 5/16/2009  

    Andy Evans
    ...
    Andy Evans, Managing Director of Net Communities has worked in the media industry since 1986. His experience uniquely spans traditional offline business and consumer press, radio and television as well as the most cutting edge Web 2.0 community base web publishing theories, online audio and video.

    Andy began working online in 1997 and launched Net Communities in 1999. Since then, Net Communities has survived the internet boom and bust and is now positioned as the UK's leading online technology sales network and a leading online technology publisher.

    Andy is available for consultancy and can offer expert assistance in the following areas:
    ...
    "We consulted Andy and Net Communities when devising our internet strategy for the relaunch of the organic online shopping company naturundgut.de.

  • View Online Source
    www.net-communities.co.uk/pages/newsletters/Jan04.html - [Cached Version]
    Published on: 1/1/2004    Last Visited: 3/14/2007  

    Andy EvansManaging Director andy@net-communities.co.uk
    ...
    Call Allan Rutherford, Rob Kelly or Andy Evans on 020 7291 0770

  • View Online Source
    www.net-communities.co.uk/pages/about.html - [Cached Version]
    Published on: 3/14/2007    Last Visited: 3/14/2007  

    Established in 1999 by Andy Evans, Net Communities is a privately funded company.Since launching, it has established itself as Europe's market leader in connecting advertisers with IT professionals online and IT professionals with technology content online.
    ...
    Andy EvansManaging Director

  • View Online Source
    www.sec.gov/Archives/edgar/data/1102752/0001047469-03-0 - [Cached Version]
    Published on: 11/19/2003    Last Visited: 7/26/2004  

    Andrew Evans
    ...
    Mr. Evans has served as Chief Technology Officer of the Company since October 2002.He served as Chief Technology Officer of Predecessor from January 14, 2002 to October 2002, during which time Predecessor filed for chapter 11 protection in April 2002.From March 2001 to January 2002, he was Head of Strategy & Partnerships with Netscalibur, a European business Internet Service Provider.Prior to this, he was Vice President of Strategy and Marketing of Predecessor from April 1998 to March 2001.From 1990 to 1998, Mr. Evans worked at McKinsey & Company, where he served as a Senior Telecommunications Specialist in the European Telecommunications practice.Mr. Evans started his career with British Telecom in 1982, subsequently becoming an Executive Engineer and leading the development of British Telecom's real-time network traffic management systems.
    ...
    Andrew Evans

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