Please Note:
This profile was automatically generated using 3 references found on the Internet. This information has not been verified. Learn more...
This profile was automatically generated using 3 references found on the Internet. This information has not been verified. Learn more...
Web References
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1. WorldOpinion News - WorldOpinion Research Profiles: ACNielsen BASES
www.worldopinion.com/news?cmd= - [Cached]Published on: 1/31/1999 Last Visited: 5/31/2006
"International is a high growth area for us," says Sandy Eubank, who heads the BASES International Research division, based in Westport, CT. "Our international business is growing faster than our domestic business."
Eubank has been with ACNielsen BASES for 12 years, working in the international area for the last three years. The international business at the company was largely developed by one person who went out and found the company's partners, she says. Eubank now has a staff of over 20 and expects to hire nine more this year.
Global competition
The company's global reach is a major reason clients come to BASES. "This wasn't an issue in the US ten years or even five years ago, " says Eubank, but clients are no longer interested in doing little pieces of research in one or two countries. "Our biggest competitors now are no longer US companies," she adds, "but global organizations."
...
US staff have been providing "more consulting, more recommendations ... and started to create some general learning," says Eubank.
...
While the differences are marked, Eubank says there are many similarities, too. Outside the US, they are often working for the same companies, on the same types of project, and trying to provide the same quality and satisfaction overseas as they do within the US.
"I was surprised to go to all these countries and meet our partners and find that of course there are language differences ... but the companies themselves are made up of the same type of people, often very similar personalities, similar internal company cultures, similar work behaviors," says Eubank. -
2. www.bases.com
www.bases.com/news/news0901199 - [Cached]Published on: 9/1/1998 Last Visited: 3/11/2007
"International is a high growth area for us," says Sandy Eubank, who heads the BASES International Research division, based in Westport, CT. "Our international business is growing faster than our domestic business."
Eubank has been with ACNielsen BASES for 12 years, working in the international area for the last three years. The international business at the company was largely developed by one person who went out and found the company's partners, she says. Eubank now has a staff of over 20 and expects to hire nine more this year.
Global competition
The company's global reach is a major reason clients come to BASES. "This wasn't an issue in the US ten years or even five years ago, " says Eubank, but clients are no longer interested in doing little pieces of research in one or two countries. "Our biggest competitors now are no longer US companies," she adds, "but global organizations."
...
US staff have been providing "more consulting, more recommendations ... and started to create some general learning," says Eubank.
...
While the differences are marked, Eubank says there are many similarities, too. Outside the US, they are often working for the same companies, on the same types of project, and trying to provide the same quality and satisfaction overseas as they do within the US.
"I was surprised to go to all these countries and meet our partners and find that of course there are language differences ... but the companies themselves are made up of the same type of people, often very similar personalities, similar internal company cultures, similar work behaviors," says Eubank. -
3. News - WorldOpinion Research Profiles: ACNielsen BASES
www.acnielsenbases.com/news/ne - [Cached]Published on: 9/1/1998 Last Visited: 9/7/2003
"International is a high growth area for us," says Sandy Eubank, who heads the BASES International Research division, based in Westport, CT. "Our international business is growing faster than our domestic business."
Eubank has been with ACNielsen BASES for 12 years, working in the international area for the last three years. The international business at the company was largely developed by one person who went out and found the company's partners, she says. Eubank now has a staff of over 20 and expects to hire nine more this year.
Global competition
The company's global reach is a major reason clients come to BASES. "This wasn't an issue in the US ten years or even five years ago, " says Eubank, but clients are no longer interested in doing little pieces of research in one or two countries. "Our biggest competitors now are no longer US companies," she adds, "but global organizations."
...
US staff have been providing "more consulting, more recommendations ... and started to create some general learning," says Eubank.
...
While the differences are marked, Eubank says there are many similarities, too. Outside the US, they are often working for the same companies, on the same types of project, and trying to provide the same quality and satisfaction overseas as they do within the US.
"I was surprised to go to all these countries and meet our partners and find that of course there are language differences ... but the companies themselves are made up of the same type of people, often very similar personalities, similar internal company cultures, similar work behaviors," says Eubank.

