Ms. One Kitty Dunning

One Kitty Dunning, senior vice president at Don Jagoda Associates, Melville, N.Y., landed a 16% raise last fall (her first in two years).To do it, the California-based executive emailed her boss with numbers showing she had increased sales for the firm's promotional services, which include sweepstakes and customer-loyalty programs.For Ms. Dunning, there was no question of whether she should get the raise: "I deserved it," she says.Her boss gave Ms. Dunning the increase she wanted and an extra week of vacation.

Catherine Dunning, former promotion director, The Vons Companies, Inc.

"Thank you very much for doing such an outstanding job on the grand opening of the Aquarium."

Kitty Dunning, Vice President - Kitty is currently in charge of DJA's West Coast operations.With over 15 years in the Events and Promotions industry, her background covers a wide spectrum of experience, with emphasis on grocery and entertainment.Focusing on client needs and excellent customer service has enabled her to build strong relationships, as well as increase DJA's West Coast base."I know our clients have a choice of promotion agencies", Kitty says.

Kitty DunningConsultant to Magnetic Marketing & Vice President, Don Jagoda Associates

Currently serving Don Jagoda Associates as Vice President of the West Coast division, she has been with this full service, strategic marketing and promotions agency for more than 5 years.DJA is headquartered in New York.Kitty joins Magnetic Marketing with her 18 years of advertising, marketing and promotions experience from a broad spectrum of industries and classes of trade, both national and international, emphasizing on the grocery, wireless and entertainment industries.A few of her current clients include companies such as AT&T, Coca Cola, ABC Cable Networks, Universal/NBC, Safeway, Clorox, several Disney divisions, Paramount Pictures, several record companies, ad agencies, Proctor & Gamble to name a few.Focusing on client objectives and excellent customer service has enabled her to build strong long-term relationships with her clients.

Prior to joining DJA, Kitty spent several years as a consultant to several Los Angeles based agencies, grocery chains and entertainment entities.The primary focus was typically on strategy, branding, sales with supporting promotions.She also has extensive experience with advertising and media planning, creating marketing plans and budgets.

Ms. Dunning spent eleven years with The Vons Companies, Inc.A Safeway Company.

Her responsibilities were to develop, negotiate, plan and execute chain-wide, regional and individual store promotions to increase traffic, sales, build loyalty and corporate image.She also supervised both advertising agencies, ethnic and general market, in media support and the leveraging of all media.

She has created over 1,000 promotions and strategic partnerships from many diverse areas.Events and promotions that included grocery vendors, radio, TV stations, major theme parks such as Disneyland, Sea World, Universal Studios, major sports teams and charitable events with Special Olympics, City of Hope.

"Being progressive and setting the standard by which the competition must follow is always the goal", states Ms. Dunning.Being the first in the grocery industry to develop strategic partnerships featuring the VonsClub card.Including partners as AMC Theatres, LA Cellular, Wells Fargo, Pacific Bell, plus many other tie-ins with major hotels, car rental agencies, airlines, concert and stage show venues, as well as ski resorts and cruise lines.

As chairperson of the Ethnic Marketing Committee and member of the Vons/Pavilions Executive Marketing Committee, Kitty developed major promotions focusing on the Hispanic, Asian and African American ethnic markets.

Ms. Dunning has served on the California Special Olympics Marketing Advisory Committee and Summer Games Committee, received the YMCA ,Women of Achievement, award.She holds a BS degree in Psychology from San Diego State University.

Kitty enjoys travel, dance, gardening, weightlifting, reading, meditation and spending time with friends and family, which include her two Yorkshire terriers Malcolm and Hailey.