Ms. Patricia A. Davis-Muffett

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  www.usis.com/Management-Team.aspx - [Cached Version]
  Published on: 11/6/2009    Last Visited: 11/6/2009  

  Patricia A. Davis-Muffett
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  Patricia A. Davis-Muffett Vice President of Marketing and Strategy, USIS
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  Patricia A. Davis-Muffett Vice President of Marketing and Strategy, USIS
  
  Patricia Davis-Muffett is vice president of marketing and strategy for US Investigations Services, Inc. (USIS). Ms. Davis-Muffett is responsible for overall corporate strategy, branding, and marketing, including new product development and launch.... More
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  Patricia A. Davis-Muffett - Vice President of Marketing and Strategy, USIS Patricia Davis-Muffett is vice president of marketing and strategy for US Investigations Services, Inc. (USIS). Ms. Davis-Muffett is responsible for overall corporate strategy, branding, and marketing, including new product development and launch, thought leadership initiatives, and deal-based tactics to further the USIS position in the government marketplace.
  
  Ms. Davis-Muffett came to USIS in October 2009 from Unisys Corporation, where she most recently served as vice president, government marketing. Among her major accomplishments was the launch of a new thought leadership and social media initiative, the Unisys Center for Innovation in Government. She also significantly increased Unisys Federal Systems’ presence in the federal marketplace and developed an account-based and deal-based marketing program for major pursuits. Ms. Davis-Muffett joined Unisys in 2007 as vice president, federal marketing.
  
  Prior to Unisys, Ms. Davis-Muffett was with Robbins-Gioia, LLC, in Alexandra, Va., from 1998â€"2007. There, she advanced to positions of increasing responsibility to ultimately serving as the company’s vice president, marketing. Her extensive marketing background also includes experience as a writer, editor, and marketing communications professional.
  
  Ms. Davis-Muffett is a frequent speaker on topics related to marketing strategies, particularly in the federal arena. She has received numerous awards throughout her career, including finalist for the 2009 Women in Technology Leadership Award and winner in the 2008 GovMark Awards for Best Civilian Agency Campaign, as well as the 2003 American Marketing Association’s DC Marketer of the Year award for her new product introduction process.
  
  Ms. Davis-Muffett has a Bachelor of Arts degree in English from Georgetown University; a Master of Fine Arts degree in Creative and Professional Writing from the University of Minnesota; and a Certificate in Strategic Marketing Management from the Harvard University Executive Education Program. She is both a certified Project Management Professional and an AMA Professional Certified Marketer.

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  www.virtualpmo.com/news_events/011204_Industry.aspx - [Cached Version]
  Published on: 1/12/2004    Last Visited: 12/26/2007  

  "Although the survey results are mostly based on responses from project management professionals in private industry, they re-emphasize what their counterparts in the public arena are dealing with now," said Patricia Davis-Muffett, vice president for marketing, Robbins-Gioia.

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  www.govexec.com/dailyfed/0307/032207tdpm1.htm - [Cached Version]
  Published on: 3/22/2007    Last Visited: 3/28/2007  

  Tricia Davis-Muffett, Robbins-Gioia's vice president of marketing, said it should be noted that within the government, more people are eligible to telework than are actually allowed.

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  www.prweekus.com/Unisys-strives-to-bolster-thought-lead - [Cached Version]
  Published on: 3/20/2009    Last Visited: 4/11/2009  

  The global IT company announced the launch on March 16 with a news release, outreach to government trade publications, and the creation of a Facebook group, said Patricia Davis-Muffett, VP of global government marketing for Unisys.
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  Davis-Muffett said that many of the board members had previously been advisers to Unisys, but the center enabled the company to make better use of the relationships.
  
  “I think that it's a good fit for us to try to push hard on this thought-leadership concept,†she said, “and to associate our experts with luminaries who have respect for the company and are willing to contribute to the conversation on topics that we care about.â€
  
  The center plans to provide weekly updates about the center and its board members on Facebook â€" one of the company's first major forays into social media. That effort is targeting people who work for the government and companies that service the government.
  
  Unisys' previous social media efforts have not been integrated into the marketing strategy, but have been more employee-driven, noted Davis-Muffett.
  
  While much of the generated information is targeted at professionals in the government marketplace, the press release, paper, and survey were posted to Facebook with a goal of generating online discussion among the community there, she added.

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  www.usis.com/Media-Release-Detail.aspx?dpid=76 - [Cached Version]
  Published on: 10/13/2009    Last Visited: 11/6/2009  

  USIS names Patricia Davis-Muffett as Vice President of Marketing and Strategy
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  USIS names Patricia Davis-Muffett as Vice President of Marketing and Strategy
  
  Falls Church, Va., October 13, 2009 â€" USIS, an Altegrity company, has named Patricia Davis-Muffett as vice president of marketing and strategy.
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  Ms. Davis-Muffett comes to USIS from Unisys Corporation, where she most recently served as vice president, government marketing. Among her major accomplishments was the launch of a new thought leadership and social media initiative, the Unisys Center for Innovation in Government. She also significantly increased Unisys Federal Systems’ presence in the federal marketplace and developed an account-based and deal-based marketing program for major pursuits. Ms. Davis-Muffett joined Unisys in 2007 as vice president, federal marketing.
  
  Prior to joining Unisys, Ms. Davis-Muffett was with Robbins-Gioia, LLC, in Alexandra, Va., from 1998â€"2007. There, she advanced to positions of increasing responsibility to ultimately serving as the company’s vice president, marketing. Her extensive marketing background also includes experience as a writer, editor, and marketing communications professional.
  
  Ms. Davis-Muffett is a frequent speaker on topics related to marketing strategies, particularly in the federal arena. She has received numerous awards throughout her career, including finalist for the 2009 Women in Technology Leadership Award and winner in the 2008 GovMark Awards for Best Civilian Agency Campaign, as well as the 2003 American Marketing Association’s DC Marketer of the Year award for her new product introduction process.
  
  “Patricia comes to USIS at an extraordinary time of growth and expansion in our company’s history,†says Mr. Mixon. “We expect her energy and experienceâ€"particularly in the high-value, high-technology business-to-government environmentâ€"will help us achieve the ambitious goals of our long-term growth initiatives.â€
  
  Ms. Davis-Muffett has a Bachelor of Arts degree in English from Georgetown University; a Master of Fine Arts degree in Creative and Professional Writing from the University of Minnesota; and a Certificate in Strategic Marketing Management from the Harvard University Executive Education Program. She is both a certified Project Management Professional and an AMA Professional Certified Marketer.

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  www.usis.com - [Cached Version]
  Published on: 1/24/2006    Last Visited: 10/24/2009  

  USIS names Patricia Davis-Muffett as Vice President of Marketing and Strategy Ms. Davis-Muffett comes to USIS from Unisys Corporation

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  www.usis.com/Media-Releases.aspx - [Cached Version]
  Last Visited: 11/6/2009  

  USIS names Patricia Davis-Muffett as Vice President of Marketing and Strategy

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  www.iaconline.org/education/SpeakersSeries/Pages/defaul - [Cached Version]
  Last Visited: 8/9/2009  

  Patricia Davis-Muffett, Unisys

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  2004 Government IT Marketing Summit - Agenda - [Cached Version]
  Published on: 8/1/2004    Last Visited: 8/1/2004  

  Patricia Davis-Muffett, Vice President, Marketing, Robbins-Gioia

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  ACM News Service - [Cached Version]
  Published on: 1/21/2002    Last Visited: 10/16/2002  

  However, many firms believe the greatest challenge lies in determining how, says Patricia Davis-Muffett of consulting firm Robbins-Gioia, "to find online tools that can replicate the on-site experience."http://www.internetwk.com/lead/lead050800.htm
  
  "GOP Drafts 'E-Contract' With America in Pitch for Tech Community's Support"Wall Street Journal (05/09/00) P. A28; Vandehei, Jim
  
  The Republican Party will unveil on Wednesday its "E-Contract 2000," a high-tech version of its "Contract With America" that sets the GOP's technology agenda in writing.The contract addresses the digital divide, provides new measures for cybersecurity, and initiatives to spur telecommuting.

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