Adrienne Davis-Brody

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  www.hsmaieconnect.org/news/154000320/4026745.html - [Cached Version]
  Last Visited: 2/27/2009  

  McLean, VA | The Hospitality Sales & Marketing Association International (HSMAI), an organization of sales and marketing professionals representing all segments of the hospitality industry, presented Adrienne Davis-Brody, president, ADB Marketing Communications, with the 2006 Al Bard Award.

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  American Hotel & Lodging Association - Knowledge Base - [Cached Version]
  Last Visited: 12/20/2006  

  Monday 20 March 2006 | McLean, VA | The Hospitality Sales & Marketing Association International (HSMAI), an organization of sales and marketing professionals representing all segments of the hospitality industry, presented Adrienne Davis-Brody, president, ADB Marketing Communications, with the 2006 Al Bard Award.
  
  HSMAI's Affordable Meetings® Mid-america Grows Number Of Sponsors, Supporters; Enhanced Agreements Result In Expanded Opportunities For Show AttendeesTuesday 14 March 2006 | MCLEAN, VA | Enhanced agreements between the Hospitality Sales & Marketing Association International's (HSMAI) Affordable Meetings® Mid-America show and its growing list of valued sponsors and supporters have resulted in expanded opportunities for all show attendees.
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  Friday 21 September 2001 | WASHINGTON, DC (Sept. 20, 2001) - Taking on a newly- created position of Project Manager for the Hospitality Sales & Marketing Association International's (HSMAI) highly-respected International Travel Awards Competition and Gala Dinner is Adrienne Davis-Brody.

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  BiZBash: Ideas and Resources for Special Events and... - [Cached Version]
  Published on: 2/23/2005    Last Visited: 10/5/2005  

  Behind the Scenes: For the fourth year, Adrienne Davis-Brody of ADB Communications coordinated the event.

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  Center Branding - [Cached Version]
  Published on: 10/8/2000    Last Visited: 1/30/2001  

  Newton, Mass.-based WellsPark Group, which operates 27 centers with 20 million square feet in seven New England states, has no plans to brand its malls with its name, said Adrienne Davis-Brody, senior vice president and director of marketing.
  
  Instead, WellsPark blends corporate marketing that has established an overall unified graphic appearance for its malls with tailored local advertising.A small town center uses the theme, the right mall right next door, while an urban center is touted as making waves in the city..
  
  Davis-Brody noted that there are valid arguments for both a localized as well as a national approach to center marketing, and her firm's decision was based on the geographic concentration of its properties, most of which are located in New England.
  
  She also predicted that shopping centers will steer away from the traditional mass media that establishes brands, such as television, toward one-on-one marketing made possible through programs such as MallRewards, which she said is its own brand.
  
  WellsPark collects information electronically each time a program member customer inserts a MallRewards card at point of sale to obtain credit for each purchase in the center.Based on this data, the firm plans to tailor direct response mailers to its customers.
  
  We can up-sell and cross-sell based on their mall shopping habits, Davis-Brody said.
  
  The key to success is focusing on the customer's real shopping interests and preferences and not pitching goods that don't interest them.

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  Greensboro - Hotel Deals and Specials - [Cached Version]
  Published on: 12/27/2004    Last Visited: 3/21/2006  

  McLean, VA | The Hospitality Sales & Marketing Association International (HSMAI), an organization of sales and marketing professionals representing all segments of the hospitality industry, presented Adrienne Davis-Brody, president, ADB Marketing Communications, with the 2006 Al Bard Award.
  
  Google

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  HSMAI - eConnect - [Cached Version]
  Last Visited: 3/29/2006  

  McLean, VA | The Hospitality Sales & Marketing Association International (HSMAI), an organization of sales and marketing professionals representing all segments of the hospitality industry, presented Adrienne Davis-Brody, president, ADB Marketing Communications, with the 2006 Al Bard Award.
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  Davis-Brody joins 17 outstanding individuals who have received this distinction.
  
  "Being recognized by HSMAI--both friends and colleagues-- is truly one of the highlights of my career," explained Davis-Brody."Working on a committee can be wonderfully rewarding when all the members share the same goal."
  
  "The Adrian Awards program is comprised of hard working and dedicated marketing professionals all supporting each other," she added.
  
  Her involvement with the Adrian Awards began in 1980 when she was VP, associate director of marketing for Sheraton Hotels Worldwide.During this time, she attended conferences and entered the award competitions.She left the industry in 1989 and became re-involved five years ago.For the past four years, she has been the project manager for the HSMAI Adrian Awards.
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  For the past five years, Davis-Brody has been president of her own firm, ADB Marketing Communications.Some of her key clients are Nantucket Island Resorts, with six properties on Nantucket Island including the award-winning White Elephant and The Wauwinet, as well as Woodstock Inn & Resort and Langham Hotel, Boston.In addition, her firm most recently is working on such projects as the repositioning of au bon pain's suburban restaurant concept and the Starwood Worldwide incentive program.
  
  Her previous experiences include: Vice President, Vacation Outlet, leading retail travel agency in New England and premier on-line provider of travel packages for Yahoo!, Travelocity, Expedia and AOL; Executive Vice President, Irma.S. Mann Strategic Marketing; Senior Vice President, WellsPark Group, formerly the largest independent shopping center development and management company in the U.S. prior to being sold to Simon Property Group; Vice President, Director of Marketing, Sheraton Hotels North America; and national advertising coordinator, Subaru of America.

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  Meetings & Conventions: People December 2001 - [Cached Version]
  Published on: 6/6/2002    Last Visited: 6/6/2002  

  HSMAI hires Davis-Brody for galaAdrienne Davis-Brody has been appointed project manager at the Washington, D.C.-based Hospitality Sales & Marketing Association International.Her primary responsibility will be to plan the association's annual gala.Previously, Davis-Brody was senior vice president of marketing for Vacation Outlet/National Leisure Group.She is based in Boston.

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  Meetings & Conventions: People December 2001 - [Cached Version]
  Published on: 12/1/2001    Last Visited: 2/12/2002  

  HSMAI hires Davis-Brody for galaAdrienne Davis-Brody has been appointed project manager at the Washington, D.C.-based Hospitality Sales & Marketing Association International.Her primary responsibility will be to plan the association's annual gala.Previously, Davis-Brody was senior vice president of marketing for Vacation Outlet/National Leisure Group.She is based in Boston.

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  Press Room - [Cached Version]
  Last Visited: 5/12/2009  

  HSMAI HIRES ADRIENNE DAVIS-BRODY TO OVERSEE AWARDS COMPETITION AND DINNER

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  Press Room - [Cached Version]
  Last Visited: 11/13/2008  

  HSMAI HIRES ADRIENNE DAVIS-BRODY TO OVERSEE AWARDS COMPETITION AND DINNER

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