Larry Daniels This is Me

 Web References

1. 1. PW: Online Retailing Explosion Hits the
   Tranquil College Textbook Market

   www.publishersweekly.com/artic - [Cached]

   Published on: 10/20/2000   Last Visited: 6/16/2001

   According to Larry Daniels , associate executive director for industry services at NACS , The service will provide stores a strong Web presence and fresh content all the time. CourseWeb is set to launch at 300 online storefronts by April , with the potential to have more than 1000 signed on by the fall.
   
   The sites are easy to create and maintain because they are built on previously successful templates and updateable by the individual store using standard word processing. The sites will be centrally hosted by Collegestudent.com , which will maintain information on course materials and provide support 24 hours a day , seven days a week. CourseWeb will provide marketing and promotional content with the aim of keeping the site fresh and interesting. And with Collegestudent.com planning to spend $8 million over the next year on online , print , radio and outdoor advertising , CourseWeb is raising the ante for all those who want to capture students' attention in an increasingly crowded arena.
   
   A number of college bookstores are developing Web sites on their own.

2. 2. K&A Recent Presentations

   www.assnconsult.com/Events/KAR - [Cached]

   Published on: 1/13/1999   Last Visited: 6/27/2001

   Kathy Krajewski , MPA , President of Krajewski & Associates , and Larry Daniels , Associate Executive Director of Industry Services for the National Association of College Stores co-presented a whole new way to evaluate , select and implement an association management system that will improve efficiency and save time and money.