B & M - the best practice for Best Practice -
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Published on: 12/1/2007
Last Visited: 5/19/2009
• B & M staff member profile - Account Manager Samantha Cruickshank
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Real Skills, Real people: B & M's Samantha Cruickshank
This month we profile Account Manager Samantha Cruickshank
Samantha joined B & M as Account Manager in 2007 after spending three years in the telecommunications industry.
After studying languages at Oxford University, Samantha began her career at IBM where she was trained in the IBM portfolio and completed their sales training programme.
This provided a solid basis for understanding customer business drivers and requirements as well as working with dynamic teams for the development of complex business solutions.
After some consideration, Samantha decided that she would like to make better use of her language skills and took a break from IT sales to complete a post-graduate certificate in education in Modern Languages.
She went on to teach French and German, benefitting from the training in self-analysis and reflective development required of the modern teacher.
The increasing governmental demands on the teaching profession became too far removed from the core skills of teaching and Samantha left to join Ericsson.
Here she consolidated the sales skills which she had developed at IBM and extended them through continued exposure to the commercial environment.
Working as an Account Manager, Samantha is now using her skills to develop B & M's business in the IT and Telecoms marketplace.
In her spare time, Samantha likes to go carriage driving and walking, which she does in all weathers.
She also enjoys ballroom dancing and has taken some of the exams required for bronze standard.