Please Note:
This profile was automatically generated using 3 references found on the Internet. This information has not been verified. Learn more...
This profile was automatically generated using 3 references found on the Internet. This information has not been verified. Learn more...
Web References
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1. KSL Radio Small Business Resource Center
smallbiz.ksl.com/speak-10188i. - [Cached]Published on: 11/14/2003 Last Visited: 4/4/2005
Curt Crowther, president of Serta Salt Lake, tells me that today's Serta mattresses are made using space-age foams and high-loft synthetic and down fibers. He says these materials, combined with Serta's patented inner springs, help people sleep better, resulting in better, more productive days.
My friend Curt started working at Serta as an MBA student at the University of Utah. He liked the company so much that he worked up the ranks, eventually purchasing it in 1985.
Since that time, the company moved from downtown Salt Lake to a new facility off of Redwood Road. This allowed production to double to 1,000 pieces of bedding a day.
Curt is one of seven men who own the Serta brand. -
2. Specialty Bed Online - Magazine
www.specialtybed.com/magazine/ - [Cached]Published on: 6/6/2002 Last Visited: 6/6/2002
Curt Crowther, president, Serta Salt Lake City, and Larry Kraft, president and CEO, Serta Detroit, were elected to three-year terms as board members. -
3. Specialty Bed Online - Magazine
www.specialtybed.com/magazine/ - [Cached]Published on: 3/15/2002 Last Visited: 3/15/2002
Curt Crowther, president, Serta Salt Lake City, and Larry Kraft, president and CEO, Serta Detroit, were elected to three-year terms as board members.

