Adam Crouch

Adam Crouch, Managing Director Fresh Pork, Cranswick Country Foods
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Adam Crouch
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Adam Crouch

After gaining a degree in Accountancy with Finance at University in Hull, Adam worked in an accountancy practice until he joined Grampian Country Food Group in 1991.The Cranswick acquisition in the same year led to Adam taking production and site responsibility for the fresh pork operation, which includes processing of livestock, the complete butchery operation and value added facility.He became General Manager in 1998, Operations Director in 1999 and Managing Director Fresh Pork (Main Board) in 2003.He is also a BMMA processing representative, sitting on BPEX. He has focused on developing an efficient pork processing facility that can rival the best in Europe and was instrumental in the development of the JS Hampshire project.

Adam Crouch, Managing Director Fresh Pork, Cranswick Country Foods Creating nutrition technology partnerships for animal production solutions

Adam Crouch, Managing Director Fresh Pork, Cranswick Country Foods
...
Adam Crouch
...
Adam Crouch

After gaining a degree in Accountancy with Finance at University in Hull, Adam worked in an accountancy practice until he joined Grampian Country Food Group in 1991. The Cranswick acquisition in the same year led to Adam taking production and site responsibility for the fresh pork operation, which includes processing of livestock, the complete butchery operation and value added facility. He became General Manager in 1998, Operations Director in 1999 and Managing Director Fresh Pork (Main Board) in 2003. He is also a BMMA processing representative, sitting on BPEX. He has focused on developing an efficient pork processing facility that can rival the best in Europe and was instrumental in the development of the JS Hampshire project.

Adam Crouch
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Adam Crouch, Managing Director Fresh Pork, Cranswick Country Foods

"We have had good connections with Volvo for years," says Operations Manager Adam Crouch, whose company has long provided recovery services for the supplying Dealer, Volvo Truck & Bus Centre Midlands at Kettering, who will also maintain the truck on a two-year contract."We were therefore more than pleased to buy a Volvo ourselves.It's a very impressive, powerful vehicle and we're getting everything we expected and more from it."Although Adam considered an FH16, the slightly greater fuel economy of the FH12 decided the company on the smaller engine, and he believes the 460bhp engine capable of "towing anything on the road".