David Croston This is Me

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1. 1. Sheep Strategy Council Members 2000-2001

   v2.mlc.org.uk/sheep/strategy/m - [Cached]

   Published on: 2/12/2008   Last Visited: 2/12/2008

   David Croston
   
   David joined the Meat and Livestock Commission in 1970 and has been involved in every aspect of sheep industry activity during his time at MLC.
   
   He was initially responsible for the individual ewe recording schemes that later became known as Sheepbreeder. He had responsibility for MLC ram breed evaluation trails in the early 1980's and in the late 1980's he had a major involvement in the introduction of group breeding and sire reference schemes in the United Kingdom.
   
   He has published a number of papers on ram breed evaluation and is co- author of the reference work "Planned Sheep Production".
   
   David was appointed Chief Sheep Advisor and then Sheep Strategy Manager in MLC Technical Division.
   
   He moved to MLC Export Marketing Department as Lamb Export Product Manager and took charge of the Export Department in 1996 following the introduction of the beef export ban.
   
   In January 1998 he was appointed Head of Sheep Strategy, with a responsibility for all MLC activities, communication and liaison with industry organisations sheep matters.
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   David is Chairman of the Devon family business which specialises in lamb, poultry and further processed meat and poultry products.
   
   Their business slaughters sheep for both the home and export markets. A comprehensive range of retail packs is prepared for the supermarket sector. His son is Operations Director controlling all production on the site while Richard's cousin Andrew is Commercial Director and Peter Maunder is Finance Director.
   
   David is President of the British Meat Federation and Chairman of their Sheep Committee. He has been actively involved with the MLC for many years serving on the Research Steering Committee and the past Sheep Technical Committee.

2. 2. Trace project - FP6

   trace.eu.org/advisory.php - [Cached]

   Published on: 12/27/2007   Last Visited: 12/27/2007

   David Croston Outgoing CEO, English Beef and Lamb Executive, United Kingdom
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   David Croston has over 30 years experience in the red meat sector, particularly beef and lamb. Practical experience in:- R&D, technology interaction, corporate PR, marketing and promotion.
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   David Croston
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   David Croston

3. 3. meatmatters.web.billco.com

   meatmatters.web.billco.com/new - [Cached]

   Published on: 8/1/2000   Last Visited: 3/1/2001

   THE announcement of proposals on the new Hill Farming Allowance in England has removed the uncertainty over when payments would be made says Meat and Livestock Commission Head of Sheep Strategy David Croston.
   
   And he says the safety net , which will provide help on a sliding scale for those who will see a drop in direct support will be absolutely vital.
   
   Under the proposals , announced by MAFF , payments to farmers as compensation for farming in the hills will be made according to the area of land farmed rather than the number of stock held.
   
   £30 million will be available over the next three years to fund the safety net and increase payments to all farmers.
   
   Mr Croston said : The agreement means the normal timetable for payments under the scheme of Spring 2001 can now be expected.
   
   This is a vital form of support which comes at a time when costs on many upland hill units are at their greatest. The safety net is also extremely important as hill farmers are experiencing severe cuts in their margins.
   
   Looking ahead , it is important that producers work to maximise the benefits to which they are entitled under this scheme and other rural support measures funded from money originally used for direct producer support.
   
   The MLC will work closely with industry organisations to minimise the upheaval these fundamental changes will cause.
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   Head of Sheep Strategy David Croston said : ¡§Sheep 2000 is a very important shop window for the industry.
   
   ¡§It gives us the chance to talk directly to sheep farmers and to pass on the results of our research work which have a bearing on the competitiveness and profitability of the industry , all of which are featured in the Sheep Yearbook 2000.¡¨.
   
   Sheep Breeding Advice from MLC ( back to top ).