William Cotter

This month's guest speaker is William Cotter, Manager Director of Net Affinity, a digital marketing agency specialising in hotel and hospitality sector.Read more ...

William Cotter, Managing Director, Net Affinity

This month's guest speaker is William Cotter, Manager Director of Net Affinity, a digital marketing agency specialising in hotel and hospitality sector.

November Dialogue 2006

Tuesday, November 21st

Guest speaker for the evening is William Cotter, Managing Director of Net Affinity, a digital marketing agency specialising in the hotel and hospitality sector.

William will discuss the emerging trends in social networking and virtual communities and illustrate how companies are embracing this new world.

Are these trends relevant to the hospitality industry?How far one should go in adapting to these new challenges?

William will demonstrate a number of steps some companies have taken to stay ahead of the curve.

"No amount of money will get you up the Google listings," said William Cotter, managing director of Net Affinity, an online marketing company.However, a fair bit of search engine optimisation can be done by website owners.

said William Cotter of Net Affinity.

"Easyquote.ie represents a very cost effective way for us to enter dialogue with potential new customers and build valuable relationships as a result", he said.