Todays News -
[Cached Version]
Published on: 11/7/2000
Last Visited: 11/7/2000
According to dotYP CEO Frank Corsini, Internet users have been trying to use the domain name system as a directory lookup, despite the fact it was not designed for that purpose..
dotYP followed ICANN's request for innovation on August 15, 2000, when ICANN invited applicants to be creative and to explain the value of their proposals in the context of these and any other relevant factors.' If its proposal is accepted by ICANN, dotYP will offer an expansion and enhancement of the existing protocol by providing a tool that refines and scales information geographically as well as incorporates context-sensitive searching capabilities within the URL.This will increase the number of unique identities on the Internet for businesses with domain names as well as those that do not or cannot obtain them.
For instance, if you own a Manhattan-based plumbing business listed in the yellow pages directory, your business name and phone number would automatically be displayed with other plumbers in Manhattan when a user requests plumbing.Manhattan.yp. Using dotYP, a small business in Bogota can now have a web identity by registering with the local business directory.The displayed page could also provide a link to a website or to other information such as email listings.
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This universal search and identity locator provides a public service and commercial utility benefiting the Internet at large, all the gTDL's and their constituents and land based business and directories, according to Corsini.dotYP meets ICANN's criteria of advancing competitive frontiers by introducing an innovative use of the DNS.' Other registration systems are limited by the number of specific domains, creating competition limited to the first, fastest, best informed and financially enabled, he said.Whether it be Delta Airlines in Atlanta or San Francisco or Delta Faucets in Akron Ohio, users can instantly locate directory data, URLs and emails on businesses large and small around the world.
dotYP was designed to respect intellectual property rights using only listed names.Our prime interest is to expand and empower without conflicts of intellectual property or personal privacy rights, Corsini added.