PRESS RELEASE -
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Published on: 7/4/1999
Last Visited: 8/14/2000
Verida Appoints Henry Corona as CFO
Merger and Acquisitions Specialist to Help Implement B2B Net Market Maker's Plans for Rapid Expansion
SAN FRANCISCO, April 6 /PRNewswire/ -- Verida Internet Corp. (OTC Bulletin Board: VERY - news), the builder of next-generation B2B e-commerce hubs, today announced the appointment of Henry Corona as chief financial officer.Corona brings 22 years of M&A, corporate finance and business planning experience to Verida.
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"Henry Corona has excellent international M&A credentials, including significant engagements in Europe, the United Kingdom, South America and the United States.His business strategy, partnership development and negotiating skills are unparalleled."
According to Corona, what most attracted him to Verida was the company's impressive opportunity for growth, and its focus on improving supply-chain efficiencies by working with -- instead of competing against -- traditional brick and mortar businesses.
"I think that Verida is in a unique position to exploit opportunities in the dynamic business-to-business space," stated Corona."With its outstanding management team and focus on end-user satisfaction, Verida is well positioned to become one of the leading builders and operators of highly focused net markets."
Mr. Corona has built a solid record of mergers and acquisitions, strategic planning, investment analysis and corporate finance in the advertising and entertainment industries, working for companies such as Omnicom Group, DDB Needham Worldwide and LucasFilm.He assisted New Line Cinema in preparation for its initial public offering, and was instrumental in managing the $600 million acquisition of 20th Century Fox by Rupert Murdoch's News America.
He holds an MBA in Finance from the University of Southern California, and an MA in Economics from the University of California, Los Angeles.
Verida's business-to-business online markets are being designed and managed in close collaboration with industry partners and experts in each business segment.Each e-market is being tailored for the specific business segment and trading region served, and each uses the power of the Internet to solve existing supply chain inefficiencies.Verida provides the backend technology and systems-business process, e-commerce, CRM and transaction applications-as well as its marketing and branding expertise and business development skills.Each e-commerce hub is built and managed by local industry experts who know their markets.
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