Photo of: Al Corning

Al Corning

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Keebler Company
Illinois
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    Product Packaging Design == As well, compromises... - [Cached Version]
    Published on: 6/21/2005    Last Visited: 12/15/2006  

    The package real impact product development on marketing's specifications, notes Al Corning, head of Keebler Co.
    ...
    Map Silicon Valley Home Marketing Branding Training Clients Author Newsletter U. We need to know the product is dimensionally and the barrier breakage requirements are before we can begin to design, says Corning.
    ...
    "We need to know what the product is dimensionally and the barrier/breakag e requirements are before we can begin to design," says Corning.www.foodproductdesign.com/archive/1991/1091PK.htm
    lhttp://www.foodproductdesign.com/archive/1991/1091PK.html : Food Product Design: Packaging Design: Planning for Today and the ... - "We need to know what the product is dimensionally and the barrier/breakage requirements are before we can begin to design," says Corning.

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