Jay Cohen

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  www.escapistmagazine.com/articles/view/columns/publishe - [Cached Version]
  Published on: 7/20/2009    Last Visited: 10/23/2009  

  Some major players have already made their moves: Jay Cohen, Laura Fryer, and of course Will Wright.
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  Jay Cohen was Ubisoft's masterful Vice President of US Publishing, and had a hand in selling almost every game that Ubi introduced in the US since 1999, including recent commercial hits like Assassin's Creed. (And had you heard of Ubisoft before 1999?) Now Cohen works for Jerry Bruckheimer.
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  Whether or not Bruckheimer's games will prove to be world-class will rely largely on Cohen's ability to deliver on the promise of exciting new intellectual property development.

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  www.gamasutra.com/news/originals/?story=23547#comments - [Cached Version]
  Published on: 5/12/2009    Last Visited: 5/15/2009  

  As was previously rumored earlier this year, former Ubisoft senior vice president Jay Cohen will be president of production at the studio, which Bruckheimer first launched in partnership with MTV Games back in 2007.
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  "What's exciting... is perhaps what's happened in the past [with] games that aspire to become films, and films that aspire to become games, the experience of that game has just transferred over to the film, and vice versa," Cohen tells us. "We want to look at things holistically."
  
  Beginning with concepts and having all of the media professionals who will be involved in its extensions in the same room will also eliminate many of the traditional hurdles in creating concepts with which users can engage across a number of platforms, Cohen says.
  
  "To begin with, it is 100 percent our focus developing original IP, and then to developing the synergies with the film and television groups from the onset," he says. "We think this model is really unique, in that you're putting executives in charge of production... with the creative experience, the technical experience and the business aspects of production all together in the same room up front."
  
  "We feel that that affords us the opportunity to look at things... with a lot of expertise in the room, and a lot of fluidity in the decision-making process as well," adds Cohen, "and that's the plan to really execute on effectively and efficiently. We can move quickly with the right experience at the decision process."
  
  "We've been there; we've seen all of the places where one can get frustrated," he adds.
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  "I think that's the real opportunity we have," adds Cohen.
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  "Jim Veevaert and Jay Cohen are two of the most knowledgeable, brightest, and creative talents in this industry," Bruckheimer says in a statement alongside today's announcement.
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  "Throughout their careers, Jim and Jay have both demonstrated their unstoppable desire to advance the medium, which is exactly what we do with feature films and television.
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  "What's exciting... is perhaps what's happened in the past [with] games that aspire to become films, and films that aspire to become games, the experience of that game has just transferred over to the film, and vice versa," Cohen tells us.

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  www.mmorpgdot.com/index.php?hsaction=10077&newsid=43985 - [Cached Version]
  Published on: 8/9/2008    Last Visited: 8/9/2008  

  "We are very excited to be working with Square Enix to publish this highly anticipated RPG in North America and Europe ," said Jay Cohen, vice president of publishing at Ubisoft.

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  www.interactive.org/announcements.php?ann=14&PHPSESSID= - [Cached Version]
  Published on: 6/26/2006    Last Visited: 12/11/2007  

  The Academy of Interactive Arts & Sciences, announced today several changes to its board of directors: current board member, Denny Thorley has been named chairman; board member, Jay Cohen, has been designated vice chairman; current chairman, Ted Price, has been elected secretary; and Kelly Flock has joined the AIAS Board of Directors as a new member.
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  Cohen will be taking over the role of vice chairman from Lorne Lanning, co-founder and president of video game development company, Oddworld Inhabitants.
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  Thorley, Cohen, Price and Flock will join the reelected Hilleman, Muzyka, and Pape on the AIAS Board of Directors when it begins its term on August 1, 2006.

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  bc88.kotaku.com/gaming/ubisoft/ - [Cached Version]
  Published on: 3/6/2007    Last Visited: 3/22/2007  

  14 FEB 2007 , In an interview with Gamesindustry.biz, Ubisoft's VP of Publishing, Jay Cohen, is all about new IPs: Yes, it's the cornerstone of our strategy.

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  worthplaying.com/archive/2009/5/12/ - [Cached Version]
  Published on: 5/12/2009    Last Visited: 9/23/2009  

  Jerry Bruckheimer and MTV Games announced two executive appointments that officially mark the producer's entrance into the video game industry, Microsoft/Halo producer Jim Veevaert and Ubisoft VP Jay Cohen.

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  interactive.org/content/txt_board.php - [Cached Version]
  Published on: 12/11/2007    Last Visited: 12/11/2007  

  Jay Cohen, Ubisoft Entertainment
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  Jay Cohen, Ubisoft Entertainment
  
  Jay Cohen is Vice-president of U.S. Publishing and has been with Ubisoft since 1999.Jay's responsibilities include business planning for North America, building relations with console manufacturers, overseeing non-retail sales, product release planning, content and brand acquisition and general management.His team works to drive Ubisoft's industry leadership as the most recognized as the most professional and innovative company in the industry.Before joining Ubisoft in 1999, Cohen held positions in retail sales and marketing at G.T. Global Investment Bank and served as international sales and marketing manager at Accolade Inc.Fluent in Spanish, Cohen earned a bachelor of arts in behavioral science and law at the University of Wisconsin, and an MBA from the Fisher Graduate School of International Business at the Monterey Institute of International Studies.He lives in the San Francisco Bay area with his wife and child.

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  erona1981.kotaku.com/gaming/ubisoft/ - [Cached Version]
  Published on: 3/6/2007    Last Visited: 3/10/2007  

  14 FEB 2007 , In an interview with Gamesindustry.biz, Ubisoft's VP of Publishing, Jay Cohen, is all about new IPs: Yes, it's the cornerstone of our strategy.In ... »rainbow six: vegas

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  www.edge-online.com/news/bruckheimer-signs-leading-tale - [Cached Version]
  Published on: 5/12/2009    Last Visited: 5/12/2009  

  Interview: Jim Veevaert and Jay Cohen
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  Jay Cohen, ex-senior vice president of publishing at Ubisoft's north American subsidiary, and Jim Veevaert, executive publisher of Halo 3 and the man that brought Epic Games - and Gears Of War - to Microsoft Game Studios, will act as president of development and president of production respectively.
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  It's totally not that," Cohen tells us.
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  Interview: Jim Veevaert and Jay Cohen

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  www.dicesummit.org/speakers.php - [Cached Version]
  Published on: 5/3/2006    Last Visited: 4/20/2007  

  Jay Cohen
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  Jay Cohen
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  Jay CohenVice-President of U.S. Publishing, Ubisoft

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