Mark Chesterfield

Mark ChesterfieldStrategy & Research DirectorMark chesterfield@timeinc.com.au

Time Inc. South Pacific today announced the appointment of George Pesutto as Victorian Sales Director and Mark Chesterfield as Research & Strategy Director for Time Inc. SOPAC.

11.11.2005 | Time Inc. South Pacific today announced the appointment of George Pesutto as Victorian Sales Director and Mark Chesterfield as Research & Strategy Director for Time Inc. SOPAC.
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South Pacific today announced the appointment of George Pesutto as Victorian Sales Director and Mark Chesterfield as Research & Strategy Director for Time Inc.
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"Mark Chesterfield's role as Research & Strategy Director will focus on developing and implementing sales and research strategies designed to grow Time Inc.'s revenue, reputation and market share.He will work across Time Inc.'s brand portfolio, in conjunction with our Network Development department, international offices and Time Warner partners, as well as overseeing our Research Department.

"Mark joins us from Media Benchmarks where he was CEO & Co-Founder and prior to that he was the Strategy, Planning & Research Director/General Manager at Initiative.
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George Pesutto and Mark Chesterfield will join Time Inc.

Mark Chesterfield |

Mark started his career at the then Hansen Rubenson McCann Erickson, one of the acknowledged training grounds for young media operatives.He progressed through several agency media departments before settling in 1980 at Merchant & Partners (now Initiative Media).Mark's commitment to the media strategic and research functions is recognised by his peers and the industry alike and his recent role at M&P/IM as Strategy, Planning & Research Director/General Manager reflects that long-term expertise.Mark is now Chief Executive Officer of Media Benchmarks.