Louisa Cheetham

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  www.lionsrugby.com/news/6240.php?PHPSESSID=6a78daa449e4 - [Cached Version]
  Last Visited: 11/22/2008  

  LOUISA CHEETHAM , Media Manager
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  Louisa Cheetham will be heading to her third Lions tour as a key member of the Media Management team. With more than 13 years experience working in sports marketing and media, she has developed strong links with rugby.
  
  She was one of the Octagon Consultancy team that so successfully activated Zurich's sponsorship of the English Premiership, the 2001 and 2005 Lions tours, the Heineken Cup and England Rugby. On the 2001 Lions tour to Australia she was the Commercial Media Manager, while four years later in New Zealand she developed and implemented the communications strategy and programme for the tourists , from 12 months out and through the tour.
  
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  ALASTAIR CAMPBELL TO JOIN LIONS TOUR - [Cached Version]
  Published on: 11/29/2004    Last Visited: 10/25/2006  

  The Observer newspaper yesterday reported that sources in the Lions camp emphasise that Campbell will be appointed in an advisory capacity and not as a replacement for the Lions' press liaison officer, Louisa Cheetham.

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  British & Irish Lions Tour to South Africa in 2009 -... - [Cached Version]
  Published on: 6/15/2008    Last Visited: 6/15/2008  

  MEDIA LIASON - LOUISA CHEETHAM
  
  Home Union: None (She's from the USA)Lions Record: Louisa worked on the 2001 tour to Australia.
  
  Louisa joins the tour from a background in sports management and sports agencies.She has worked with the Zurich Premiership, Rugby World Cup and previous Lions tour to Australia.

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  British Lions.co.uk - [Cached Version]
  Published on: 9/13/2009    Last Visited: 9/13/2009  

  MEDIA LIASON - LOUISA CHEETHAM
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  Louisa joins the tour from a background in sports management and agencies. She has worked with the Zurich Premiership, Rugby World Cup and the previous Lions tour to Australia.

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  BritishLions.com Rugby - [Cached Version]
  Published on: 1/22/2006    Last Visited: 1/22/2006  

  Louisa Cheetham - British & Irish Lions Media Liaison
  
  Cheetham has worked with the British & Irish Lions in 2001 and the Rugby World Cup in 2003.

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  England rugby news, commentary, fun, fixtures,... - [Cached Version]
  Published on: 3/6/2004    Last Visited: 10/24/2004  

  Louisa Cheetham - British , Irish Lions Media Liaison
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  Louisa has worked in both the domestic and international rugby world for over five years.From a sports agency background, Louisa has worked with a wide range of companies within rugby including Teachers, Nike, Zurich , Powergen across properties such as the English Premiership, the British , Irish Lions in 2001 and the Rugby World Cup 2003.

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  Official Website of the British & Irish Lions Rugby... - [Cached Version]
  Published on: 10/21/2004    Last Visited: 10/12/2005  

  Louisa Cheetham: Media OfficerLouisa has worked in both the domestic and international rugby world for over five years.Read more about it >>

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  The 2009 British & Irish Lions Management Team -... - [Cached Version]
  Published on: 8/26/2009    Last Visited: 8/26/2009  

  MEDIA LIASON - LOUISA CHEETHAM
  
  Home Union: None (She's from the USA) Current Position: Communications Manager for Six Nations & British & Irish Lions Companies Lions Record: Coaching 2001 & 2005.
  
  Louisa joins the tour from a background in sports management and sports agencies. She has worked with the Zurich Premiership, Rugby World Cup and previous two Lions tours to Australia in 2001 and New Zealand in 2005.

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  The British & Irish Lions 2005: Lions v Bay of Plenty... - [Cached Version]
  Published on: 6/4/2005    Last Visited: 6/24/2007  

  To that end, Lions media manager Louisa Cheetham added that, in conjunction with the New Zealand provincial unions, each tour stop between now and the third and final Test on July 9 will be marked by community activities attended by those Lions not selected for that particular game.
  
  These events, she said, would include visiting schools, rugby clubs and hospitals on match days, although details were still being finalised.

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  The British & Irish Lions : Meet the Lions management - [Cached Version]
  Last Visited: 7/2/2009  

  LOUISA CHEETHAM - Media Manager
  ...
  Louisa Cheetham will be heading to her third Lions tour as a key member of the Media Management team. With more than 13 years experience working in sports marketing and media, she has developed strong links with rugby.
  
  She was one of the Octagon Consultancy team that so successfully activated Zurich's sponsorship of the English Premiership, the 2001 and 2005 Lions tours, the Heineken Cup and England Rugby. On the 2001 Lions tour to Australia she was the Commercial Media Manager, while four years later in New Zealand she developed and implemented the communications strategy and programme for the tourists - from 12 months out and through the tour.

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