Bror Cederström

Bror Cederström joined the company in April as executive vice president of sales and marketing.In this role, he will direct the worldwide sales and marketing efforts for the company.Cederström's career spans more than 20 years with international agribusiness companies.He was most recently the president and founder of Impec Incorporated, a Greeley-based company providing global marketing consulting services to the agribusiness industry.For more than 10 years prior to founding Impec, he was the international business manager for Loveland Industries, a Con Agra subsidiary.He has also held sales and marketing management positions in Sweden, Denmark and Finland.

Bror Cederstrom, Executive Vice President, Marketing & SalesOptibrand, LLC

Mark Swanson, who previously held a number of positions with Swift and Co., has been named executive vice president of operations with Optibrand, while Bror Cederström, formerly the president and founder of Impec Inc., a Greeley-based company providing global marketing consulting services to the agribusiness industry, has been named executive vice president for sales and marketing.
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Cederström, prior to founding Impec, was international business manager for Loveland Industries, a ConAgra Foods subsidiary, for more than 10 years.He has also had sales and marketing management positions in Sweden, Denmark and Finland.
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Swanson and Cederström are filling two of eight new positions at the Fort Collins company founded in 1998.

Bror Cederström joined the company in April as Executive Vice-President for Sales and Marketing.In this role he will direct the worldwide sales and marketing efforts for the company.Cederström's career spans over twenty years with international agribusiness companies.He was most recently the President and Founder of Impec, Incorporated, a Greeley-based company providing global marketing consulting services to the agribusiness industry.For over ten years prior to founding Impec, he was the International Business Manager for Loveland Industries, a Con Agra subsidiary.He has also held sales and marketing management positions in Sweden, Denmark and Finland.

Bror Cederström Executive Vice President, Sales and MarketingBror Cederström, a native of Sweden , is the executive Vice President of Sales and Marketing for Optibrand.Cederström's career spans over twenty years with international agribusiness companies.He was most recently the President and Founder of Impec, Incorporated, a Greeley-based company providing global marketing consulting services to the agribusiness industry.For over ten years prior to founding Impec, he was the International Business Manager for Loveland Industries, a Con Agra subsidiary.He received his Bachelor of Science in Agribusiness & Natural Resource Management in 1981 from Eastern Oregon State College and has held senior level sales and marketing management positions in Sweden , Denmark and Finland .