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This profile was automatically generated using 9 references found on the Internet. This information has not been verified. Learn more...
This profile was automatically generated using 9 references found on the Internet. This information has not been verified. Learn more...
View all 9 references Web References
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1. www.dii-online.com
www.dii-online.com/mot_deb_cam - [Cached]Published on: 11/8/2007 Last Visited: 11/8/2007
Deb Campbell Decision Intelligence - Meet Deb Campbell
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Deb Campbell
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Deb Campbell As co-founder and managing principal of Decision Intelligence, Deb manages and develops analytical marketing solutions for a number of clients and designs products to increase the efficiency and effectiveness of marketing campaigns. With extensive knowledge of business intelligence, data-mining, database marketing, customer profiling and product affinities, Deb is an invaluable asset to most clients. Spending the majority of her career researching and developing analytical solutions, she has mastered the art of transforming complex amounts of data into intelligent marketing strategies.
Deb has over twenty years of experience in the database marketing industry. Prior to co-founding Decision Intelligence, Deb served as manager of business intelligence for Fingerhut Companies. Her efforts to optimize customer contacts resulted in an initialannual savings of over five million dollars in advertising costs.
Deb graduated magna cum laude with a Bachelor of Arts degree from St. Olaf College. Since then, Deb has completed Master of Business Administration and Masters of Statistics coursework. As a respected expert in the field of data mining, she has published several articles on business intelligence and has presented at numerous industry conferences. -
2. Decision Intelligence, Inc.
www.dii-online.com/company.htm - [Cached]Published on: 5/2/2007 Last Visited: 5/2/2007
Deb Campbell
deb.campbell@dii-online.com
direct line -- 952-653-0956
cell -- 952.270.9019
Deb is an accomplished manager, consultant, researcher, presenter, and author on how to leverage business intelligence with data-mining, database marketing, customer profiling, product affinities, and predictive modeling. She has spent the majority of her career researching, developing, and implementing analytical solutions to transform data into intelligent marketing strategies. As manager of Business Intelligence for Fingerhut Companies, a national leader in direct marketing, Deb led the efforts to optimize customer contacts which resulted in an initial savings of five million in advertising costs.
At Decision Intelligence, Inc., Deb has developed analytical solutions for a multitude of clients, as well as co-developed analytical products to improve the efficiency and effectiveness of these solutions. By providing expert leadership of DII's first projects, her efforts have been critical to the company's initial success.
Deb graduated magna cum laude with a BA from St. Olaf College in mathematics and economics and an emphasis in statistics. Since then, Deb has completed MBA and masters of statistics coursework. She has earned respect as an expert in the field of data mining as a result of publishing several articles and speaking at numerous conferences. -
3. www.dii-online.com
www.dii-online.com/meet_our_te - [Cached]Published on: 11/8/2007 Last Visited: 11/8/2007
Deb Campbell

