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  1. 1. www.leadershiplibrary.org
    www.leadershiplibrary.org/nmyb - [Cached]

    Published on: 3/15/2008   Last Visited: 6/12/2008

    Marc Burstein, ABC News
  2. 2. United States
    www.electnet.org/search1.cfm?s - [Cached]

    Published on: 1/1/1997   Last Visited: 8/11/2000

    And even if the number of hours are fewer, our reporting and analysis are every bit as strong as they have ever been, said Marc Burstein, executive producer of special events for ABC News.

    And in fact, more people will watch ABC in the somewhat limited hours ABC is providing than will see convention news elsewhere..

    Because viewership remains so much higher on the commercial networks, it is not clear whether the blanket coverage on the cable networks will make up the difference in the size of the viewing audience.

    ...
    we be not going to cover this convention the way we have in the past, said Marc Burstein, executive producer of special events for ABC News. You have to be living on Mars to not know we be living in a new era of fiscal reality..

    The quadrennial political conventions have traditionally served as a kind of national show-and-tell for the broadcast network news divisions, an opportunity for news stars to roam the convention floors for immense blocks of prime time and impress viewers with the breadth and depth of their political reportage. But now, the approach to the proceedings is merely one more example of the radical shift in election coverage on television. CNN and its cable competitors -- C-Span, MSNBC and Fox News Channel -- have usurped the role of the old broadcast networks as the dominant source for the nation's political news.
  3. 3. Media Research Center -- Media Reality Check - 06/21/2000 - Pumping Protests, Dumping Conventions
    search.mediaresearch.org/news/ - [Cached]

    Published on: 11/17/2000   Last Visited: 4/1/2002

    ABC special events producer Marc Burstein pronounced "It simply no longer makes sense for a commercial broadcaster to pre-empt its prime-time programming....It's not what we do in the year 2000 for a non-news event."

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