Please Note:
This profile was automatically generated using 1 reference found on the Internet. This information has not been verified. Learn more...
This profile was automatically generated using 1 reference found on the Internet. This information has not been verified. Learn more...
Web References
-
1. Labatt Release
www.sld.com/html/body_labatt_r - [Cached]Published on: 4/28/1999 Last Visited: 3/17/2001
That's what it took to make it all happen for everyone to come together at the same time ( the final design for the labels , cans , cartons ) . Mike Browne , Labatt's director of marketing , noted that consumers confirmed , through extensive market research , that the new graphic style communicates the quality for which Pilsner-style Canadian lager is known , as well as a stronger sense of refreshment.

