Photo of: Carolyn Bretschneider

Ms. Carolyn Bretschneider This is Me

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Visa U.S.A. Inc
California

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This profile was automatically generated using 13 references found on the Internet. This information has not been verified. Learn more...

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  1. 1. Students and Credit Cards
    www.slugwire.org/weekly/archiv - [Cached]

    Published on: 9/20/2000   Last Visited: 9/20/2000

    Carolyn Bretschneider, manager of media relations for VISA USA, confirmed that VISA does work with banks to market to specific groups. College provides the proper time to acquire knowledge about managing finances, Bretschneider said. And VISA carefully tailors credit packages to that group, packages with lower credit limits, discounted finance rates, and special offers..

    Bretschneider said VISA has many ongoing efforts to monitor and guide the success of young credit card holders. ÒWe donÕt want credit cards to end up in the hands of people unable to pay, Bretschneider said. So education becomes an important part of the equation involved in reaching specific markets. We do believe issuing banks and VISA have a responsibility to teach students how to use credit responsibly..

    Bretschneider noted VISA's educational efforts include money management packets sent out to 4000 college campuses this year, a VISA USA student web site launched in February 1997, and a national magazine entitled Inform, designed to answer young people's credit questions.
  2. 2. Fairfield Co. Weekly: Confessions of a Credit Card Thief
    old.fairfieldweekly.com/articl - [Cached]

    Published on: 6/30/2005   Last Visited: 1/25/2007

    Visa representative Carolyn Bretschneider won't confirm that amount, but both she and the fraud bulletin say Visa's fraud rate is just 8 cents for every $100 in total transaction volume.

    Mastercard disclosed an even lower 1997 fraud rate, of 7.7 cents per $100.

    Bretschneider went on to explain that fraud rates are dropping.
  3. 3. Fairfield Co. Weekly: Confessions of a Credit Card Thief
    www.fairfieldweekly.com/articl - [Cached]

    Published on: 8/11/2001   Last Visited: 8/11/2001

    Visa representative Carolyn Bretschneider won't confirm that amount , but both she and the fraud bulletin say Visa's fraud rate is just 8 cents for every $100 in total transaction volume.

    Mastercard disclosed an even lower 1997 fraud rate , of 7.7 cents per $100.

    Bretschneider went on to explain that fraud rates are dropping. They peaked in 1992 , at which time .19 percent of transaction volume was fraudulent , and have been steadily declining since then. This is in large part due to superior fraud detection systems , most of which use computer programs to track type and velocity of transactions. If purchasing patterns suddenly deviate from the cardholder's general usage , an alert goes out to the issuing bank.

    Visa , as well as the other three major credit card companies I spoke with -- Mastercard , Discover and American Express -- also trains its merchants when they sign up with the company. This is supposed to prevent fraud from happening in the first place and is designed to protect the merchants when fraud does occur.

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