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This profile was automatically generated using 1 reference found on the Internet. This information has not been verified. Learn more...
This profile was automatically generated using 1 reference found on the Internet. This information has not been verified. Learn more...
Web References
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1. Page 17 - things you may not have known about European ad agencies
www.fromeuropewithlove.net/pag - [Cached]Published on: 4/7/2004 Last Visited: 12/2/2004
France: Jean-Michel Carlo to replace Jacques Bouey at head of BBDO
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Bouey, CB News says, will remain within BBDO France to handle questions of integration in conjunction with the network's international management.
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According to Jacques Bouey, head of BBDO France, communications groups must, more than ever, now look to reconstitute their offer. As he sets about reorganising his company, he gives Le Figaro his analysis of the major changes taking place in the communications sector, in the wake of three years of recession which, he believes, have contributed to bringing about significant, lasting change in what the leading players have to offer

