Peter Boudewyn This is Me

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   www.spektrumsynergy.com/profil - [Cached]

   Published on: 9/26/2006   Last Visited: 9/26/2006

   Peter Boudewyn
   
   Associate Consultant - Global Solution Providers Pte Ltd
   
   Peter began his career in broadcasting with the then Radio and Television Corporation of Singapore, hosting Radio and TV programmes sponsored by local and international organizations. Peter spent the whole of the 1980's running his own production house, SoundLab Pte Ltd in Singapore, specializing in the creation of Radio and TV advertising commercials and broadcast content. He joined Ogilvy & Mather in 1990 and became Senior Consultant / Account Director. He spent 13 years on Account Servicing for a wide range of business categories such as Guiness, SmithKline Beecham, Pepsi, Rolex, BAT, 3M, Seagram, Unilever and other international brands, later moving onto Brand Consultancy and New Business Development. Peter now specializes in Brand and Corporate Communications, with emphasis on Brand Management, Strategic Planning and Market Development. Peter was winner of the BOM award ( The Best of Ogilvy & Mather ) for 8 years in the ‘90s. He now works with SSG clients on an independent Consultant /Advisor basis to creatively manage client advertising budgets to obtain better returns, i.e. increased sales, which equates to increased direct value for money invested in advertising and marketing.