blog.embracepetinsurance.com/entrepreneurship/index.htm -
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Published on: 9/6/2008
Last Visited: 9/6/2008
About Laura Bennett
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>Laura Bennett's Facebook profile
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Laura Bennett
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Interview on entrepreneurship with Laura Bennett
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Laura Bennett interviewed in Success Secrets series over at Startup Spark
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Posted by Laura on September 30, 2007 at 11:18 PM in Embrace Pet Insurance, Embraced pets, entrepreneurship, passion for pets | Permalink | Comments (1) | TrackBack (0)
Technorati Tags: Embrace Pet Insurance, Invisible Voices, pet insurance, pet insurance claims
September 20, 2007
Actuarial Pioneer: Laura Bennett, pet insurance actuary
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My guest is Laura Bennett, the co-founder of Embrace Pet Insurance, a company that is partnering with Lloyds of London to offer health insurance for pets.The market is enormous.In the US alone, there are 73 million dogs and 90 million cats and projected annual growth of insurance premiums is 45%.Embrace Pet Insurance was launched in 2003 after Laura and her partner won the annual Wharton Business Plan Competition, beating out dozens of Internet and technology ventures.Despite this strong start, it took over three years before the company could sell their first policy.Tune in to hear how Laura persevered and made her dream a reality.
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Laura Bennett
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"Bennett grew up in England and immigrated to Canada with her family when she was 16.
She moved to Pennsylvania in the early 2000s to attend business school.She and her husband, John, have two daughters, Ellie and Erin."In the time that it's taken to research and implement this business, I've had two children," Bennett laughed."
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Since making that commitment, founders Laura Bennett and Alex Krooglik, along with JumpStart executive-in-residence Mark Smith, have worked very hard to build the business, secure an underwriting partner, attract follow-on funding, and hire some very talented people.
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Laura BennettChief Embracer & Co-Founder
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There's a new article on TheStreet.com (the home of Jim Cramer's Mad Money if you are into investing in the US) called My Kingdom for a Pet that has a very good write up of pet insurance and Embrace Pet Insurance with quotes from Bennett (moi!) sprinkled throughout.