Mr. Wallace R. Baker

WALLACE BAKER
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WALLACE BAKER Chief Financial Officer

Mr. Baker brings a broad range of experience and expertise to Deluge, Inc.'s CFO position, ranging from corporate lending and corporate finance, to consulting, IT and e-commerce, market development, and corporate planning.During his tenure as Vice President of Corporate Marketing for MetLife and Officer in Charge of Corporate Planning, Mr. Baker was responsible for the business planning and financial goal setting for the corporation as well as the development and implementation of strategic revenue-producing initiatives and market strategies, together with their financial metrics, for the business enterprise as a whole.

As CFO of MetLife's new venture startups, Wallace developed and implemented financial management processes for the assessment and funding of internal new business start-ups, using financial metrics to monitor and guide growth.Successful start-ups for which Mr. Baker was responsible included: Interactive Commerce, the initiative responsible for MetLife's Internet strategy; the award-winning Life AdviceT program; and Family MoneyT magazine.Instrumental in launching MetLife's rapidly growing banking business, Mr. Baker was also a founder of MetLife Trust Company and served on its Board of Directors.

Wallace's wealth of business development and strategic financial experience extends to advising traditional companies, new startups, and Internet ventures, including serving on their Boards of Directors.He has developed business models and written business plans for these companies.The success of many of these ventures has been due to Mr. Baker's ability to identify and develop the alliance partnerships needed to secure funding as well as his expertise in implementing the appropriate financial strategies.

Wallace BakerChief Financial Officer

Wallace R. Baker - Chief Financial Officer

Wallace R. Baker American Institute of Financial Gerontology
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Wallace R. Baker

Chief Financial Officer

As Chief Financial Officer, Wally Baker heads all financial operations of the American Institute of Financial Gerontology.

In recent years, he has served as Board member, principal and/or advisor to several businesses ranging from traditional companies seeking new growth opportunities to new Internet ventures, covering strategy and its financial implications as well as business model development. He helps organizations create strategies to bring competitive advantage, often by taking new directions based on sound financial fundamentals.

Previously, Mr. Baker was a corporate Vice President at MetLife, heading the market planning and strategy group. This included responsibility for creating and executing at a corporate level a process for identifying innovations and key marketing opportunities, shepherding them through various stages of growth and launching them as businesses. He founded the MetLife Trust Company, a Federally chartered trust bank, served as a member its the Board of Directors and various board committees, and launched MetLife's rapidly expanding trust and banking products business. He was also responsible for developing a competitively advantaged corporate strategy for the MetLife enterprise, based on extensive research he conducted of the market and consumer behavior.

Mr. Baker served on various MetLife senior management committees, was a member of the Market Strategy Board, was speechwriter for the company President, and led a set of corporate re-engineering initiatives. Formerly, he was officer in charge of MetLife's corporate planning, where he introduced scenario planning. He earlier had executive and management roles in finance, information technology and investments after holding a position in consulting.

Mr. Baker is a founding member of the Insurance Strategy Group, served on the editorial board of the periodical Perspectives on Technology, has taught and conducted seminars, primarily on strategic planning, and has been a frequent industry speaker. He has also served as a commission member consulting to the executive branch of the United States government. He graduated from Brown University and received an MBA in finance from New York University.

Wallace R. BakerAmerican Institute of Financial Gerontology
...
Wallace R. Baker

Chief Financial Officer

As Chief Financial Officer, Wally Baker heads all financial operations of the American Institute of Financial Gerontology.

In recent years, he has served as Board member, principal and/or advisor to several businesses ranging from traditional companies seeking new growth opportunities to new Internet ventures, covering strategy and its financial implications as well as business model development.He helps organizations create strategies to bring competitive advantage, often by taking new directions based on sound financial fundamentals.

Previously, Mr. Baker was a corporate Vice President at MetLife, heading the market planning and strategy group.This included responsibility for creating and executing at a corporate level a process for identifying innovations and key marketing opportunities, shepherding them through various stages of growth and launching them as businesses.He founded the MetLife Trust Company, a Federally chartered trust bank, served as a member its the Board of Directors and various board committees, and launched MetLife's rapidly expanding trust and banking products business.He was also responsible for developing a competitively advantaged corporate strategy for the MetLife enterprise, based on extensive research he conducted of the market and consumer behavior.

Mr. Baker served on various MetLife senior management committees, was a member of the Market Strategy Board, was speechwriter for the company President, and led a set of corporate re-engineering initiatives.Formerly, he was officer in charge of MetLife's corporate planning, where he introduced scenario planning.He earlier had executive and management roles in finance, information technology and investments after holding a position in consulting.

Mr. Baker is a founding member of the Insurance Strategy Group, served on the editorial board of the periodical Perspectives on Technology, has taught and conducted seminars, primarily on strategic planning, and has been a frequent industry speaker.He has also served as a commission member consulting to the executive branch of the United States government.He graduated from Brown University and received an MBA in finance from New York University.

Wallace R. Baker - Chief Financial Officer

Wallace Baker Chief Financial Officer DELUGE - THE NATURAL ENERGY ENGINE - USING SOLAR, GEOTHERMAL OR WASTE HEAT SOURCES
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Mr. Baker brings a broad range of experience and expertise to Deluge, Inc.'s CFO position, ranging from corporate lending and corporate finance, to consulting, IT and e-commerce, market development, and corporate planning. During his tenure as Vice President of Corporate Marketing for MetLife and Officer in Charge of Corporate Planning, Mr. Baker was responsible for the business planning and financial goal setting for the corporation as well as the development and implementation of strategic revenue-producing initiatives and market strategies, together with their financial metrics, for the business enterprise as a whole.

As CFO of MetLife's new venture startups, Wallace developed and implemented financial management processes for the assessment and funding of internal new business start-ups, using financial metrics to monitor and guide growth. Successful start-ups for which Mr. Baker was responsible included: Interactive Commerce, the initiative responsible for MetLife's Internet strategy; the award-winning Life Advice™ program and Family Money™ magazine. Instrumental in launching MetLife's rapidly growing banking business, Mr. Baker was also a founder of MetLife Trust Company and served on its Board of Directors.

Wallace's wealth of business development and strategic financial experience extends to advising traditional companies, new startups, and Internet ventures, including serving on their Boards of Directors. He has developed business models and written business plans for these companies. The success of many of these ventures has been due to Mr. Baker's ability to identify and develop the alliance partnerships needed to secure funding as well as his expertise in implementing the appropriate financial strategies.

Wallace Baker Chief Financial Officer

Wallace Baker Chief Financial Officer DELUGE - THE NATURAL ENERGY ENGINE - USING SOLAR, GEOTHERMAL OR WASTE HEAT SOURCES
...
WALLACE BAKER
...
Mr. Baker brings a broad range of experience and expertise to Deluge, Inc.'s CFO position, ranging from corporate lending and corporate finance, to consulting, IT and e-commerce, market development, and corporate planning. During his tenure as Vice President of Corporate Marketing for MetLife and Officer in Charge of Corporate Planning, Mr. Baker was responsible for the business planning and financial goal setting for the corporation as well as the development and implementation of strategic revenue-producing initiatives and market strategies, together with their financial metrics, for the business enterprise as a whole.

As CFO of MetLife's new venture startups, Wallace developed and implemented financial management processes for the assessment and funding of internal new business start-ups, using financial metrics to monitor and guide growth. Successful start-ups for which Mr. Baker was responsible included: Interactive Commerce, the initiative responsible for MetLife's Internet strategy; the award-winning Life Advice™ program and Family Money™ magazine. Instrumental in launching MetLife's rapidly growing banking business, Mr. Baker was also a founder of MetLife Trust Company and served on its Board of Directors.

Wallace's wealth of business development and strategic financial experience extends to advising traditional companies, new startups, and Internet ventures, including serving on their Boards of Directors. He has developed business models and written business plans for these companies. The success of many of these ventures has been due to Mr. Baker's ability to identify and develop the alliance partnerships needed to secure funding as well as his expertise in implementing the appropriate financial strategies.

Wallace Baker, President - Insurance

Wallace Baker is responsible for Advice Company's insurance initiative.Prior to joining Advice Company he was Vice-president of the market planning and strategy group at MetLife, where he was responsible for identifying key marketing opportunities, shepherding them through various stages of growth, and launching them as businesses.There, he established MetLife's national trust bank and launched its rapidly expanding trust business.Wally was also responsible for developing the competitively advantaged approach to its marketplace for the MetLife enterprise.

Baker served on various MetLife senior management committees, was a member of the Market Strategy Board, and established and served on the Board of Directors of MetLife Trust Company.Previously, he was officer in charge of MetLife's corporate planning, and earlier had executive and management roles in finance, information technology, and investments, after holding a position in consulting.He is a founding member of the Insurance Strategy Group, served on the editorial board of the periodical Perspectives on Technology, and has been a frequent industry speaker.He also serves on the Board of Directors of several new ventures.

Baker graduated from Brown University and received an MBA in Finance from New York University.