Christian Assaf

With Cakmakci and Rahal out of the picture, Seagate's sole representative in the region is now Christian Assaf, who joined the company less than two months ago to develop the vendor's Middle East channel.

Cakmakci (pictured), who addressed the Middle East region from the vendor's Turkish office, is understood to have been at Seagate for seven years while Blaser - who is a well-known face in the EMEA components channel - has worked for the US-based HDD giant for 20 years.He initially joined Seagate as a central European regional sales director before climbing the ranks to head its sales and marketing activities in EMEA.

Hard drive vendor Seagate has ended its search for a new channel manager for the Middle East and Africa with the appointment of Christian Assaf.As revealed by Channel Middle East in February, Seagate has been scouring the Middle East to find a suitable counterpart to work alongside channel manager MEA Ziad Abu Rahal.

Assaf will be reporting to Eastern Europe, Middle East and Africa boss Gulfem Cakmakci.
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Assaf started his career in computer business in 1989 where he opened his first retail shop whilst studying at university.In his 14 years in the IT industry, Assaf worked for Compuleb - a Seagate partner for the past six years - where he helped the company expand to the Levant and African markets, before founding his own distribution company in Lebanon.