Richard Aspinall

Richard Aspinall Telephone No: 01606 352913

Richard Aspinall, director of agriculture with Royal Bank of Scotland Group and NatWest said demand for food is increasing globally and the pressure is on for farmers to increase production while delivering farm assurance and food safety.

"This mean there is a strong future for agriculture within the UK but the public needs to understand about agriculture and accept the major technological advances needed to deliver this food to their table, such as genetic modification."

It was down to the whole industry to communicate with the public and connect the producer to the consumer: "Successful communication is not about persuading a few people to change a lot - it is about stimulating everyone to change a little," he added.

Colin Johnson, a partner with Murray Smith Accountants will then convey the tax message while final speaker, Richard Aspinall, director of agriculture with RBS Group and NatWest Bank will tackle ‘Connecting the Producer and the Consumer'.

Richard Aspinall, director of agriculture with Royal Bank of Scotland Group and NatWest said demand for food is increasing globally and the pressure is on for farmers to increase production while delivering farm assurance and food safety.

"This mean there is a strong future for agriculture within the UK but the public needs to understand about agriculture and accept the major technological advances needed to deliver this food to their table, such as genetic modification."

It was down to the whole industry to communicate with the public and connect the producer to the consumer: "Successful communication is not about persuading a few people to change a lot - it is about stimulating everyone to change a little," he added.
...
Colin Johnson, a partner with Murray Smith Accountants will then convey the tax message while final speaker, Richard Aspinall, director of agriculture with RBS Group and NatWest Bank will tackle ‘Connecting the Producer and the Consumer'.

Richard Aspinall

Richard Aspinall Area Director