Photo of: Pierre Achkar

Mr. Pierre G. Achkar This is Me

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Lebanese Hotel Association

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This profile was automatically generated using 58 references found on the Internet. This information has not been verified. Learn more...

Employment History

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  1. 1. news.romanticholidayguides.com
    news.romanticholidayguides.com - [Cached]

    Published on: 11/12/2007   Last Visited: 11/12/2007

    "Sure we're worried," said Pierre Achkar, the president of the Lebanese Hotel Association and an adviser to the
  2. 2. Middle Metn Region
    www.theflowercity.com/metn.asp - [Cached]

    Published on: 2/13/2007   Last Visited: 12/4/2007

    Mr. Pierre Achkar, Vice President of the National Council of Tourism in Lebanon, and Mayor of the Broummana District, was the principal Middle Metn organizer for the study.
  3. 3. The Daily Star - Special Reports - Heartbreak hotels: Instability has cut occupancy by half
    www.dailystar.com.lb/article.a - [Cached]

    Published on: 10/23/2006   Last Visited: 10/26/2006

    Business is off by almost half compared to last year, said Pierre Achkar, president of the Hotel Owners Association, even given the usual Ramadan slowdown, when Arabs - who make up the bulk of Lebanon's hotel clients - stay close to home and family.

    "We feel the occupancy will not be what we expect," Achkar said.
    ...
    Of the 6,500 rooms available in Beirut, Achkar expects only about 3,000 of them will be filled after Eid al-Fitr, when business traditionally booms. Lebanon's hotel industry was projected to rake in $4.4 billion in 2006, but he now expects the sector to lose about $280 million between now and the end of the year.

    One complicating factor is the dropping of prices as hotels compete with each other for the few remaining customers.

    "We're not only losing the occupancy, but we're also losing the rates as well," Achkar explained.

    Still, there are a few opportunities. Business tourism is growing, he said, and the Arab League's finance ministers last week promised to hold several conferences in Beirut next year.
    ...
    And if stability can be restored, Achkar said he was optimistic that after a month, business would be back to normal: "If tomorrow morning, they said they were going back to the National Dialogue table, for Christmas, New Year's, all the Muslim holidays, Beirut would be fully booked without promotion."

    Construction of new luxury hotels along Beirut's waterfront also continues. "We have 3,000 new rooms under construction," he said, referring to the Hilton, the Sheraton and the Four Seasons.
    ...
    "For them, it's not a stable destination," Achkar said.

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